10 Apr 2024 Go Big and Go Indie: The Untapped Potential of Indie Games Collaborations in Marketing https://wearesocial.com/au/blog/2024/04/go-big-and-go-indie-the-untapped-potential-of-indie-games-collaborations-in-marketing/ In this blog, Rachel Rakowski explores the creative opportunities that indie gaming studios hold, and how brands should embrace their...
03 Apr 2024 Fandom and Genre Reclamation: Beyoncé Takes on Country Music https://wearesocial.com/au/blog/2024/04/fandom-and-genre-reclamation-beyonce-takes-on-country-music/ How is Beyoncé’s latest album release igniting much-needed changes within Country music?
14 Dec 2023 Activision ‘SOAP Codes’ https://wearesocial.com/au/case-study/activision-soap-codes/ Activision challenged us to get a demanding Call of Duty community excited for an in game item when brand love...
14 Dec 2023 McCain ‘Anything Goes’ https://wearesocial.com/au/case-study/mccain-anything-goes/ To remain the Nation’s favourite, we helped McCain connect more closely with the younger generation, catching their attention with a...
14 Dec 2023 Think Forward 2024: The Offline Internet https://wearesocial.com/au/blog/2023/12/think-forward-2024-the-offline-internet/ Yesterday, we held a LinkedIn Live to discuss Offline Internet - a trend in our recently released report, Think Forward:...
02 Nov 2023 Think Forward 2024 https://wearesocial.com/au/blog/2023/11/think-forward-2024/ This trends report unpicks the complex web of consumer behaviour online, and explores the role brands can play in reflecting...
26 Oct 2023 SXSW Sydney Recap | Rewriting the Rules of Sports Marketing https://wearesocial.com/au/blog/2023/10/sxsw-sydney-recap-rewriting-the-rules-of-sports-marketing/ If you missed our talk at SXSW Sydney, find out more about the insights and trends shaping the future of...
19 Oct 2023 Digital 2023 October Global Statshot Report https://wearesocial.com/au/blog/2023/10/digital-2023-october-global-statshot-report/ Our Digital 2023 October Statshot highlights the latest developments in the digital and social landscape.
07 Sep 2023 The Future of Influence https://wearesocial.com/au/blog/2023/09/the-future-of-influence/ Read a full round up of our recent Future of Influence series here, to discover how influencer marketing will evolve...
07 Sep 2023 The Feed: #ManRepeller TikToks, AI turning film to vertical video, and the rise of #PerfumeTok https://wearesocial.com/au/blog/2023/09/the-feed-manrepeller-tiktoks-ai-turning-film-to-vertical-video-and-the-rise-of-perfumetok/ In The Feed last month - creators turn film into video using AI, #ManRepeller TikToks reframe fashion for the female...
