Our Insights

Trump administration’s TikTok ban hits a new lowAnother federal judge has issued a preliminary injunction against restrictions that would effectively ban TikTok from operating in the United States. This is the second time a federal judge has issued an injunction against the Trump administration’s executive order, first issued in August, in which the President declared TikTok and […]

The second trend in Think Forward 2021 is Practical Advocacy. This means that people are finding tangible ways to mobilise from within their feeds.

Our UK Senior Research & Insight Director, André van Loon explores what brands need to do in order to have a successful social media role.

The first trend featured in Think Forward 2021 is The Simple Life. This shows how people are using social to reconnect with their core values.

Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.

Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.

Huge revenue and user growth in Facebook’s third quarter reportThere is no sign of Facebook’s fanbase diminishing any time soon, with the platform’s third quarter report displaying an astonishing increase in revenue and user growth. Despite a notable ad boycott and a complex election cycle, the company reported a 22 percent year-over-year increase in revenue to […]

Among Us became Autumn's biggest meme and one of the most talked-about games in the industry. Our team in London explains what it’s all about, and how brands can get involved.