Blog - Page 50 of 56 - We Are Social Canada

2021 Trends: The Simple Life

The first trend featured in Think Forward 2021 is The Simple Life. This shows how people are using social to reconnect with their core values.

TUESDAY TUNE-UP #460

Instagram redesigns its home screen, adding Reels and Shop tabsInstagram’s home screen has had a makeover, adding Reels and Shop tabs. The Reels tab directs users to watch and create short-form videos, while the Shop tab will surface personalized recommendations, as well as editors’ pics curated by the shop channel, shoppable videos, and new product […]

Think Forward 2021: The Social Reset

Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.

Think Forward 2021: The Social Reset

Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.

TUESDAY TUNE-UP #459

Huge revenue and user growth in Facebook’s third quarter reportThere is no sign of Facebook’s fanbase diminishing any time soon, with the platform’s third quarter report displaying an astonishing increase in revenue and user growth. Despite a notable ad boycott and a complex election cycle, the company reported a 22 percent year-over-year increase in revenue to […]

Get in the game: Brands need to pay attention to the Among Us phenomenon

Among Us became Autumn's biggest meme and one of the most talked-about games in the industry. Our team in London explains what it’s all about, and how brands can get involved.

Why marketers need to understand culture in gaming communities

Our Chief Strategy Officer, Mobbie Nazir, looks at why the marketers who don’t respect the rules of gaming communities can expect to be treated harshly.

WEDNESDAY WRAP-UP #458

Snap sees shares jump after beating Q3 expectationsLast week, Snap saw its share price jump from $28 to just shy of $34 per share (a nearly 20% increase) in after-hours trading, after beating analyst expectations on both revenue and earnings per share for Q3. The company delivered $679m in reported revenue, smashing Wall Street’s expectations of $555m; which […]

Do you know your audience? How research aids consumer discovery

Our Head of Research & Insight for Sydney examines why connecting with your audience requires knowing who they are beyond superficial demographics.

WEDNESDAY WRAP-UP #457

Social media users are growing at the fastest rates we’ve seen: The latest Digital Statshot is out nowOur new Digital 2020 October Global Statshot Report – produced in partnership with Hootsuite – is live, and it shows that, now more than ever, connected tech continues to play an important role in various aspects of people’s everyday lives. Included amongst […]

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