Snapchat to give cash for most entertaining clips The spotlight this week has been on, well, Spotlight, Snapchat’s new feature that surfaces the most entertaining snaps from the Snapchat community all in one place. With videos created with the Snapchat camera going viral on other platforms like TikTok, Spotlight is Snap’s rival to these apps, allowing users to grow their audience on Snapchat itself. Videos will be tailored to each user over time based on their preferences and favourites. What’s more, Snap will distribute over $1M every day to users who create the top Snaps on Spotlight. BRB, just off to make my viral video.
Twitter verification will return early next year Craving the return of your celebrity status on social? Looks like 2021 will be the year for you as Twitter has announced that it will relaunch its verification process early next year along with brand new guidelines for users seeking out that small, blue badge. Currently, this means eligible accounts would include government accounts, companies, brands, nonprofits, news media outlets, entertainment, sports, activists, organisers, and ‘other influential individuals.’
TikTok to warn users about photosensitive content With its range of content, TikTok isn’t always the safest place when it comes to photosensitive epilepsy. The platform has now taken steps to ensure that any videos containing potential triggers are flagged, allowing users to be aware of the content they are about to view. Users will receive a notification giving them the option to skip all similar videos in the future, offering peace of mind to epileptic TikTokers.
Twitter launches initiatives to help combat violence against women Twitter has teamed up with UN Women and the UN Human Rights Office to raise awareness of violence against women, something that has been exacerbated by the pandemic. The platform has created custom hashtag-triggered emojis, with the app also providing Ads for Good grants to several nonprofit partners. Twitter has worked with health authorities and nonprofit organisations to expand its #ThereisHelp notification service, which sends notifications with contact information for local hotlines and other resources to users who search for terms associated with gender-based violence.
