This week, Vine is back! That’s right our beloved OG vertical video app is back. Everyone say hi to Divine. Meanwhile, the big question of the week: is Harry Styles engaged? Read on for more social media news.
Everyone stay calm. Vine is back.
Image credit: Divine
Finally, Vine is back. The app reboot, officially known as Divine, is now available on the App Store and Google Play. The app has an archive of over 500,000 Vine videos backup up from the original app to browse through and will let creators make new Vines. The new app also includes a compilation mode to remix videos and interestingly (and purposely) has little to no AI features.
Instagram is cracking down on accounts that regularly repost content they didn’t make themselves. Users that either consistently post other user’s content or share other people’s work as photos and carousels, will no longer be recommended across the app. So what counts as original content? Well, Instagram explained it in a way we can all understand – memes: “When meme creators add humor, social commentary, cultural references, or a relatable take […] they’re producing something original. The best meme creators take third-party content and make it unmistakably theirs […] This is the kind of creativity we want to continue rewarding.”
YouTube has launched a tool that lets creators generate music tracks to replace copyrighted audio in their videos. In YouTube Studio, creators can use the new “Create” button found in the ‘Replace Song’ tool and YouTube will generate four royalty-free songs to be used in videos. The tool is currently being tested in the U.S. with plans to roll it out further later in the year. YouTube is also testing a new moderation tool for video comments which allows creators to filter comments based on what the viewer is asking about or themes – e.g. “Excitement and enthusiasm” or “Hurtful remarks”.
TikTok is launching a new feature for college students called “Campus Hub”. The hub includes group chats and feeds decided to college students to help them stay in touch with other students while away from campus. Users can confirm their student status through TikTok’s campus verification feature in partnership with UNiDAYS. Campus Hub group chats can contain up to 300 students and college feeds will show a mix of content from verified students and content relevant to each university.
