Our Insights

Simon Kemp shares the key findings from Digital 2021, our latest set of Global Digital reports.

In 2020, the number of active social media users rose by 4% to nearly 5 million, with internet users devoting an average of 2 hours and 17 minutes to social media a day. The pandemic has changed mobile users app interests: livestreaming app Bigo Live was the biggest mobile app in terms of consumer spend […]

Written by Lisa Ng, Chingwee Tay and Denicia Lew Head of Instagram not happy with Instagram Reels, says “TikTok is ahead” Head of Instagram Adam Mosseri is not happy with Reels despite the platform’s launch in August, as shared in a podcast with The Verge on January 19. In the interview, Mosseri admits Instagram still […]

Instagram seems to be testing (once again), the option for users to display the total like counts on their posts - according to a new discovery by app researcher Alessandro Paluzzi.

Popular chat app, Discord, has finally gotten a high requested feature starting 17 December 2020: mobile screen sharing. This feature allows users to capture and broadcast everything on their phone’s display, streaming it to their friends. Discord has been working hard to get this feature working seamlessly since there’s a lot of onscreen motion. This enables game streaming or remote YouTube/ TikTok viewers to have high frame rates and minimal lag.

2020 hasn't been smooth sailing for most of us, for several reasons — from deadly wildfires to all the stars we’ve lost, and of course, the on-going pandemic. Thankfully, amid the madness, one Internet asset kept many of us sane: Stellar Memes.

With the rising popularity of easy-to-create content, it’s no surprise that social media giant, YouTube, is finally rolling out a beta version of their own content editing feature - “Shorts”. Currently, YouTube is testing out a shortcut with a small group of users in the Indian market, it is said to make Shorts more easily accessible for any creator. As shown below this shortcut is in the form of an icon within the top portion of the YouTube home page.

If there is any guaranteed path of success for a social platform to remain for a long time, monetization is the way to go. And that's exactly what TikTok has been rapidly expanding and testing on, in their new collaboration with Walmart.