Thought Leadership What if gaming is social media? 12 Nov 2020 Our Executive Creative Director, Gareth Leeding, explains why a creative and community-focused approach to gaming should be part of a brands social media strategy.
Mashup We Are Social’s Monday Mashup #515 9 Nov 2020 WhatsApp rolls out disappearing messages, Snapchat lets creators show off their subscriber counts, and more in our Monday Mashup.
Reports Think Forward 2021: The Social Reset 5 Nov 2020 Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.
Reports Think Forward 2021 4 Nov 2020 This trends report unpicks the complex web of consumer behaviour online, and explores the role brands can play in reflecting and shaping it.
Get in the game: Brands need to pay attention to the Among Us phenomenon 3 Nov 2020 Among Us became Autumn's biggest meme and one of the most talked-about games in the industry. Our Senior Research & Insight Executive Saad Abukhadra and Senior Editor Brett Phipps explain what it’s all about, and how brands can get involved.
Mashup We Are Social’s Monday Mashup #514 2 Nov 2020 Facebook, Twitter and Pinterest unveil their third quarter reports, TikTok partners with Shopify, and more in our Monday Mashup.
Thought Leadership Why marketers need to understand culture in gaming communities 29 Oct 2020 Our Chief Strategy Officer, Mobbie Nazir, looks at why the marketers who don’t respect the rules of gaming communities can expect to be treated harshly.
Thought Leadership Do you know your audience? How research aids consumer discovery 27 Oct 2020 Our Head of Research & Insight for Sydney examines why connecting with your audience requires knowing who they are beyond superficial demographics.
Mashup We Are Social’s Monday Mashup #513 26 Oct 2020 Snap sees shares jump after besting analyst expectations, WhatsApp pledges to boost investments in business features, and more in our Monday Mashup.
Reports Social media users pass the 4 billion mark as global adoption soars 20 Oct 2020 Simon Kemp shares the key findings from our Digital 2020 October Global Statshot Report.
