Blog - Page 5 of 251 - We Are Social UK

We Are Social’s Monday Mashup #655

Instagram introduces new features, Meta reveals AI that clones voices and generates sounds, Snapchat nows lets subscribers share AI-generated snaps and more in our weekly roundup.

We Are Social’s Monday Mashup #654

Threads rolls out tags feature, Meta introduces end-to-end encryption for Messenger, WhatsApp adds disappearing voice messages and more in our weekly roundup.

We Are Social’s Monday Mashup #653

Threads coming to the EU, TikTok launches new artist accounts, YouTube rolls out multiple platform updates and more in our weekly roundup.

We Are Social’s Monday Mashup #652

X's AI chatbot 'Grok' will launch this week, more advertisers are abandoning X, Google's Bard AI chatbot can now answers questions about YouTube videos, Snapchat tests ad-free subscription plan and more in our weekly roundup.

Think Forward 2024: Mischief Mode

Yesterday, we held a LinkedIn Live to discuss Mischief Mode - a trend from our recently released report, Think Forward: The Social Reckoning. As social media and the internet become more commoditised, users are breaking out of the sameness by channelling their rebellious spirit - to hear more about the trend, click here to watch Head of Planning James Honda-Pinder, and Planner Agalia Tan, discuss the meaning of Mischief Mode, and its significance in shaping social in 2024.

Think Forward 2024: Attention Layering

Yesterday, we held a LinkedIn Live to discuss Attention Layering - the first trend of our recently released report, Think Forward: The Social Reckoning. Having reached peak stimulus, content is finding more nuanced ways to hold people’s focus - to hear more about the trend, click here to watch Mira Kopolovic, Global Director of Cultural Insights, and Gabe Noble, Associate Cultural Research & Insights Director, discuss the meaning of Attention Layering, and its significance in shaping social in 2024.

Think Forward 2024: Post Representation

Yesterday, we held a LinkedIn Live to discuss Post-Representation - a trend in our recently released report, Think Forward: The Social Reckoning. As notions of identity compound and deepen, communities want to see messy complexity over neat narratives - to hear more about the trend, click here to watch Research & Insight Analyst Amni Raihan, and Strategist Lorenzo Perosino discuss the meaning of Post-Representation, and its significance in shaping social in 2024.

Think Forward 2024: The Offline Internet

Yesterday, we held a LinkedIn Live to discuss Offline Internet - a trend in our recently released report, Think Forward: The Social Reckoning. As the power balance between online and offline is shifting, people expect greater interplay between worlds - to hear more about the trend, click here to watch Valentina Turrini, Research & Insights Analyst, discuss the meaning of Offline Internet, and its significance in shaping social in 2024.

We Are Social’s Monday Mashup #651

Instagram launches new creation tools for Stories and Reels, YouTube helps record companies flag AI fakes, and more in our weekly roundup.

No More Smoke and Mirrors: The High Stakes of Authenticity in Influencer Marketing

Mireille Iskander, Influencer Manager at Socialize, talks about the importance of authenticity from influencers in building meaningful relationships and trust with audiences.