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We Are Social Asia Tuesday TuneUp #137

#icebucketchallenge goes viral around the world A hashtag called #icebucketchallenge started trending over the weekend on social media. This tag is associated with a cool challenge, accomplished by dumping a bucket of ice water (or ice cubes) on yourself, then posting and tagging a photo of the feat on social media. Upon completion, challengers nominate 3 people […]

12 Things Singaporeans Tweeted On National Day

So last Saturday afternoon, I plopped down on the couch to catch the National Day Parade, and boy, was I in for a show. Singaporeans may tend to complain A LOT about Singapore, but on 9th August, there’s always that sense of pride to call this little red dot our Home. I was curious to […]

We Are Social Asia Tuesday TuneUp #136

Weibo adds new feature for video records and uploads Weibo app added a new feature that allows video recording, uploading and playing directly in Weibo. Although embedded videos have been there for a while, it’s meaningful that this is the first time Weibo ever built video function directly without involving third party sites. However, the […]

We Are Social Asia Tuesday TuneUp #135

WeChat now has nearly 400m monthly active users In a recent forum, WeChat announced its latest stats achieved at the end of July – 400 million monthly active users (MAUs) and a total of 5.8 million public accounts. More impressively, the brand grows by a daily average of 15 thousand accounts! WeChat launches special Candy […]

We Are Social Asia Tuesday TuneUp #134

Facebook now makes USD$1 from each of its 410m active users in Asia Facebook released its Q2 results last week and they contained some impressive numbers. Monthly active users (MAUs) have grown to over 1.3 billion, up from 1.276 billion in Q1, while mobile MAUs now total 1.07 billion (vs. 1.008 billion last quarter). In Asia, […]

We Are Social Asia Tuesday TuneUp #133

Alibaba launches new social network China’s biggest e-commerce company, Alibaba, has launched an Instagram-type social network where users can tag brands that appear in photos. Users can also follow brands and friends, and share their photos on other social networks like Sina Weibo. The social network, called Fun, is built into Alibaba’s Tmall shopping app […]

We Are Social Asia Tuesday TuneUp #132

WeChat launches advertising platform WeChat, the Chinese messaging service, has created an ad platform for brands with over 100,000 followers. Ads will only appear when users click on full-page posts from officials accounts that they already follow. Even then, the ad is not full screen, but shows up at the bottom of the page. Facebook Messenger is […]

We Are Social Asia Tuesday TuneUp #131

WeChat launched its advertising platform for official accounts According to QQ Tech, WeChat launched a 10-day closed beta test earlier this year, and now the company has decided to launch the open beta version of its advertising platform for official accounts. WeChat pointed out that advertisers now are able to target audiences by gender, age and region, which provides […]

We Are Social Asia Tuesday TuneUp #130

Facebook launches election tracker for Indonesia With over 69 million Facebook monthly active users, the social network launched an election tracker called Facebook Suara Indonesia. The election tracker monitors the most popular presidential candidate based on the number of mentions posted on Facebook. Results can be checked based on geographical data and time. That said, […]

We Are Social Asia Tuesday TuneUp #129

People in China send about 1 SMS a day, thanks to WeChat With the rise of popular messaging app WeChat in China, people are now only sending out about 1 SMS a day. New figures released by China’s Ministry of Industry and Information Technology show that people in China send an average of 39.8 text […]

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