Blog - Page 77 of 118 - We Are Social Singapore

We Are Social Asia Tuesday Tune-Up #200

Huawei launches an interactive “finger race” campaign on Snapchat An interesting approach by Chinese company telecoms giant, Huawei. To promote their new Talkband B2 connected gear in France, Huawei launched a campaign called #SnapchatRun. It’s an “interactive finger race” where users get a first person perspective through photographs. Players are led to ‘run’ through the […]

What exactly is Community Management?

The perfectly innocuous question that follows almost every social interaction once you’re above the age of 23.

We Are Social Asia Mid Week Mashup #199

Tinder’s new algorithm to make you swipe right more often Tinder recently announced at the Web Summit that it is changing its algorithm to better improve its match results. The new algorithm will take into account the user’s past preferences, and also consider the geographical locations of users – all in the name of helping its […]

We’ve launched in Berlin

We’re confident that Berlin, as one of the world’s most dynamic and innovative cities, will offer the perfect environment to help We Are Social deliver first class, creative work to our clients in Germany, and play a key part in our expanding global network.

We Are Social Asia Tuesday Tune-Up #198

McDonald’s China proves critics wrong and wins Weibo over with grey burger buns. When McDonald’s China revealed the grey bun last month in celebration of the Chinese national day, many scoffed at the colour that they found unappealing. This grey bun is made of a steamed flour bun commonly found in Chinese cuisine. Users on […]

We Are Social Asia Tuesday Tune-Up #197

Momolay receives fresh funding, aims to take on Facebook in Myanmar Momolay, a mobile-first entertainment app from Myanmar, has recently raised US$200,000 in seed funding from Singapore-based investors. The app functions as a cross between 9Gag and Buzzfeed, layered with Myanmar’s distinct cultural context for content. Its goal is to be another source of entertainment and social news platform other than Facebook. […]

We Are Social Asia Tuesday Tune-Up #196

Company behind KakaoTalk dominates taxi-hailing apps in Korea Daum Kakao, the company behind popular messaging platform KakaoTalk has introduced a much needed taxi-hailing mobile service in Korea named KakaoTaxi. Eighty days into the launch, it accumulated close to 2 million taxi bookings made through it. This is the latest venture by Daum Kakao, which is […]

We Are Social Asia Tuesday Tune-Up #195

Got mail? Drones may soon deliver them to Singaporeans Though in its infancy stages, Singapore is amongst one of the first in the world to test out drones as mailmen. That’s not all. SingPost, the national postal service in Singapore, announced that there’ll also be “a prototype app designed with security and verification features that ensures the mail […]

We Are Social Asia Tuesday Tune-Up #194

Mixed reactions to terrorism tweets by Call of Duty in Singapore This isn’t quite the case of a PR stunt gone completely wrong, but it wouldn’t be a far cry to say that video game developer Call of Duty may have lost a few fans because of its latest Twitter campaign in Singapore. The video game developer came […]

We Are Social Asia Tuesday Tune-Up #193

Almost Confirmed: Consumerism Found on Mars Following NASA’s announcement, a flurry of content has been released by brands. The folks at 20th Century Fox were particularly reeling with jokes, premised on their upcoming film, The Martian (For the Curious Cats: Did NASA time its Mars announcement to coincide with ‘The Martian’?). Also spotted was Matt […]

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