News The New Rules of Social CRM 7 May 2012 This handy infographic comparing Social CRM with its more conventional form comes from our friend Luke Brynley-Jones over over at OurSocialTimes. The potential financial benefits are particularly noteworthy: using social media to handle activities like customer support can deliver significant cost savings, and also help improve response times and levels of customer satisfaction.
News Five Friday Facts #26 4 May 2012 LinkedIn acquires SlideShare It was announced hours ago that professional networking platform LinkedIn has acquired SlideShare, a sharing platform for business documents, videos and presentations, for US$118.75 million or S$147.51 million. SlideShare users have uploaded more than 9 million presentations since it was founded in October 2006, and nearly 7.4 million presentations hosted by SlideShare have […]
News We Are Social Asia Midweek Mashup #26 2 May 2012 Instagram sharing to Sina Weibo Instagram added sharing functionalities to Chinese microblogging service Sina Weibo on March 1st with their iOS 2.2 version and since then, 100,000 Instagram photos have been shared on Sina Weibo, with 50,000 users having linked their Instagram and Sina Weibo accounts together. Sina Weibo fails to implement real-name policy Sina, […]
News Five Friday Facts #25 27 Apr 2012 Location-based services increasing in popularity The Mobile Life Study by TNS discovered that more than 60% of users worldwide who don’t already use location-based services (LBS) want to. Currently, nearly 20% of mobile users are using LBS, with 22% using these services to find friends who are nearby, 26% using them to find restaurants and entertainment […]
News We Are Social Asia Tuesday TuneUp #25 24 Apr 2012 Chinese marketers to increase digital spend, but request accountability A joint study by R3 and independent ad tracking company Admaster reveal that Chinese marketers intend to increase their digital spend in 2012 by 26.9%, compared to 18% in 2011. 25% of those surveyed have budgets between RMB 5 to 10 million or S$990,150 to S$1.98 […]
News Five Friday Facts #24 20 Apr 2012 Google Maps loses lead in mobile mapping in China According to Beijing-based research firm Analysys International, the Google Maps app now accounts for 25.3% of mobile client usage in China, a decline from 46.3% around the same time last year, and now second to Autonavi by a mere 0.2% in terms of the apps Chinese consumers […]
News Top Facebook Pages in India, Q1 2012 18 Apr 2012 SocialBakers have just added a new report on their top Facebook pages series, this time for India:
News We Are Social Asia Tuesday TuneUp #24 17 Apr 2012 KFC Thailand’s Facebook fail Amidst tsunami warnings in Thailand, Kentucky Fried Chicken (KFC) Thailand suggested people take cover – but crassly suggested they made sure to stop and pick up their favourite KFC first. Although no tsunami surfaced, KFC received severe backlash for their misjudged post which read: Let’s hurry home and follow the earthquake news. […]
News Top Facebook Pages in Asia, Q1 2012 16 Apr 2012 Social media data company SocialBakers has just released a new round of infographics that reveal the top performing Facebook pages across Asia and beyond for the first quarter of 2012. The analysis ranks pages in terms of a number of different metrics, including average engagement and response rates. Here are are the scorecards for Singapore, […]
News World of Chinese Social Media 13 Apr 2012 The impressively informative World of Chinese team recently released a Social Media issue of their magazine that shares some fascinating perspectives of the different online beahviours and social platforms in the world’s most populous country. You can buy the full issue over at their website, but here’s a great 23-page preview to whet your appetite:
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