Halloween at Tesco #Spookermarket
Hello my pretties! T’was the eve of Halloween just a few hours past, and as the witching hour approached, we saw many a wicked creation cast a spell across our newsfeeds.
A few days ago, Tesco briefed us to bring Halloween to life across their Facebook and Twitter channels. The brief was to help show the fun and humorous side to their brand personality.
With the help of the wonderful staff at the Tesco High Wycombe Superstore, we created a wickedly fun 30” film that launched across Tesco’s YouTube, Twitter and Facebook channels just as the sun set on All Hallows’ Eve.
Conversation quickly picked up, reaching over 428,000 people on Twitter with 32,000 tuning in to watch as ghosts, ghouls, witches and spirits congregated at their local #Spookermarket.
If you’re brave enough, you can check out the spooky action in the video above….