OUR SERVICES

We offer full-service social marketing, creative, media and technical disciplines, all grounded in a unique understanding of online culture and social behaviors.

Thanks to unparalleled research expertise that helps us unearth social insights, our creative ideas can live on any platform or medium.

Our agile production capabilities and culturally relevant media and distribution approach result in content that sparks conversation and drives action.

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Social Insights

We help brands uncover social insights using a range of methodologies, laying the foundation for ideas worth talking about.
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Cultural Intelligence

We use our knowledge of social behaviours to help brands participate in culture in a strategic, relevant and effective way.
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Competitor Analysis

We conduct bespoke research to understand your competition, examine their activities, strengths and weaknesses to identify strategic opportunities.
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Social Audits

We conduct in-depth channel audits to understand what matters to audiences, providing insights that lead to greater effectiveness.
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Brand Planning

We help brands define their role in culture to cut through the noise and develop long-term affinity and advocacy.
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Social Strategy

We help our clients to define a strategy that will add value, engaging with the right people on relevant channels.
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Campaign Strategy

We segment your audiences and provide campaign strategies that will reach and engage them while achieving brand objectives.
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Creative Campaign & Concept Development

Our understanding of social behaviours allows us to create world-class creative ideas that can live on any platform.
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Editorial & Content

Through a team built of journalists and writers we create brand stories, not just social posts, from a 12-month roadmap…
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Design

Motion graphics, 3D design, animation, illustration and more: we are social design specialists, creating work with maximum visual impact.
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Tech & Innovation

Our culture of platform discovery and innovation allows us to keep our clients at the cutting-edge of technology and social.
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Gaming

We help clients understand, explore and embrace the culture of gaming, identify the best strategy and implement effective campaigns.
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Branded Content

We create branded content worth watching, content that speaks to the culture of different online communities and cuts through.
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Influencer Co-creation

We help brands collaborate with influencer partners to reach new audiences in an authentic and impactful way.
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Video & Photography

We are specialists of social production, delivering culturally connected content for local and global brands.
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Illustration & Animation

We help our clients stand out, with content powered by great visual design that meets the intricacies of each platform.
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Voice, VR & AR

We create innovative Voice, VR and AR experiences that enable new creative opportunities for brands to connect with their audience.
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Podcasts & Audio

We can help brands get into the ears of their audiences with podcasts and spoken content that entertains and informs.
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Live Streaming & Events

We help our clients interact directly with consumers through live content, amplifying campaigns to drive engagement.
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Distribution Strategy

Media & Distribution

We develop distribution strategies that help brands reach their audience and cut through the noise of their competition.
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Media Planning

Media & Distribution

Our media planners leverage social insights to identify the best combination of channels and tactics to connect with your audience.
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Paid Media Management

Media & Distribution

We transparently buy media on all platforms, optimising campaigns in real-time to ensure our client’s budget works harder.
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Influencer Marketing

Media & Distribution

We manage end-to-end influencer campaigns, from mapping, tracking, co-creation and media, helping our clients form partnerships with impact.
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Effectiveness Measurement

Media & Distribution

Our measurement frameworks recommend metrics and measurement techniques to prove the effectiveness of social thinking in driving business results.
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Social Commerce

Media & Distribution

We help deliver a social shopping experience that is fluid, entertaining and frictionless, generating a measurable business impact.
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Performance Media

Media & Distribution

We design performance campaigns that build brand preference and loyalty while efficiently driving customers through the funnel.
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WE ARE SOCIAL XYZ

Web3 is a fast-growing space where it’s essential to understand culture and social behaviour. From the metaverse to minting NFTs, from Discord to DAOs, from tokens to Twitter and more: web3 is about empowering people and communities.

wearesocial.xyz is our web3 ‘layer’, harnessing the strategic and creative capabilities within our global network to help brands participate in a relevant, meaningful, and authentic way, future-proofing themselves for this next frontier.

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