16 Jul 2015 Master baiters: rise (and fall?) of click bait https://wearesocial.com/us/blog/2015/07/master-baiters-rise-fall-click-bait/ The Drum recently published this article by me about the advantages and disadvantages of click baiting. They’ve been kind enough to...
24 Jun 2015 Mobile is now more engaging than desktop https://wearesocial.com/us/blog/2015/06/mobile-engaging-desktop/ comScore has produced an infographic which captures mobile audience behaviours across smartphones and tablets, showing how Brits are using their devices....
23 Jun 2015 We're proud to be shortlisted at Cannes https://wearesocial.com/us/blog/2015/06/proud-shortlisted-cannes/ It’s been a big year for We Are Social, and we haven’t even hit the halfway point yet. So far,...
20 May 2015 We're The Drum’s Agency of the Year https://wearesocial.com/us/blog/2015/05/drums-agency-year/ Earlier this month, some of the We Are Social team dusted off our suits and headed over to London’s Marriott...
12 May 2015 Our New Digs in New York https://wearesocial.com/us/blog/2015/05/digs-york/ Since we first stepped foot on the island of Manhattan in 2012, We Are Social’s New York team has made...
22 Apr 2015 Facebook gears up for eastern invasion https://wearesocial.com/us/blog/2015/04/facebook-gears-eastern-invasion/ The Drum recently published this article by me about how Facebook Messenger is making changes in order to compete with eastern messaging...
13 Apr 2015 Instant Messaging 101 https://wearesocial.com/us/blog/2015/04/instant-messaging-101/ WhatsApp rules the west, Tencent owns China and Facebook is pimping up Messenger to rival them both. Instant Messenger marketing...
09 Apr 2015 Jaguar: Facebook Lead Generation https://wearesocial.com/us/blog/2015/04/jaguar-facebook-lead-generation/ In September 2014, Jaguar released its latest model to the world, the XE, its most advanced, efficient and refined sports...
12 Mar 2015 Content marketing: not cheap, but clever https://wearesocial.com/us/blog/2015/03/content-marketing-cheap-clever/ The Guardian recently published a Q&A with Outbrain about my thoughts on digital content marketing. They’ve been kind enough to...
05 Mar 2015 Making ads more relevant on Facebook https://wearesocial.com/us/blog/2015/03/making-ads-relevant-facebook/ The Wall recently published this article by me about how advertisers can be more relevant on Facebook. They’ve been kind enough...