The Week According To The Internet #1 25 May 2012 New thing! Every Friday we’ll be bringing you highlights from the past 7 days on the internet – a veritable Rofler’s Digest of lulz, thrills and cute animals. Check back with us every Friday afternoon, and feel free to share links to shiny new things in the comments… Without further adieu, here is The Week According […]
Why Facebook is a good long-term bet 25 May 2012 Forbes recently carried the following article from me, commenting on Facebook’s IPO and whether their valuation is justified Facebook’s share price may follow an erratic pattern over the next few days and weeks, as did LinkedIn, Groupon, and Zynga after their recent IPOs, but it is a good long-term bet. With a likely valuation of […]
Cloudforce: The Social Enterprise 25 May 2012 Jahna Lindsay-Jones from the UK office attended Cloudforce in London this week. Following she outlines the big themes from the conference. Along with a purported 14,000 others this week, I attended the Cloudforce conference in London focused on the Social Enterprise. While the day was in essence a massive rallying cry for salesforce.com solutions, there were […]
Tuneup We Are Social: Tuesday Tune-Up #40 22 May 2012 We Are Social featured in The Australian Our MD Julian Ward had some choice words in an article in The Australian this week, discussing the benefits of social media for brands; “The ability to actually maintain attention with a consumer is immensely valuable, especially when other channels are less able to do this.” “The challenge is […]
Tuneup We Are Social: Tuesday Tune-Up #39 15 May 2012 One billion people use social media According to a report from the ITU, there’s now over one billion people using social media worldwide. More interestingly, mobile is fast becoming the main way that the majority of people are using Facebook. Use of geo-social apps grow It’s well known that smartphone use is rising, but one […]
Mobile is not a separate platform 10 May 2012 Tom Smith, founder of GlobalWebIndex, exclusively talks us through their latest reasearch into mobile internet usage around the world. For many brands, mobile marketing is an exciting prospect but largely under invested, particularly considering the rapid growth of adoption and usage. Everyone knows that mobile is important, but incorporating it into an overall marketing strategy […]
Tuneup We Are Social: Tuesday Tune-Up #38 8 May 2012 MasterChef Twitter hashtag targeted by spammers During the last episode of Masterchef, spammers targeted the promoted Twitter hashtag #MasterChefAu. Of the 5,205 tweets it is estimated that one quarter were spam. It was reported that Twitter terminated the accounts. Participation inequality: 1/9/90 rule no longer applies? After carrying out an in-depth investigation into how the UK online […]
The Social Media Olympics 4 May 2012 An nice infographic from the IOC looking at how media coverage of the Olympics has evolved over time, culminating in this year’s social media Olympic Hub:
Social Media – Global Best Practices 3 May 2012 eMarketer recently ran a webinar on Social Media in the Marketing Mix – Global Best Practices, which covered the following: How are marketers creating and executing global social media campaigns? How can companies overcome cultural, language and other barriers when doing social media marketing? What are the best practices for businesses to manage their social […]
Stay up to date Subscribe to our blog for hot takes on social and internet culture. You can unsubscribe at any time. First Name*Last Name*CompanyEmail* Consent* By ticking this box, I confirm that I have read and accept We Are Social Ltd's privacy policy and consent to the personal data that I have submitted to be processed by We Are Social Ltd to contact me.*