Our Insights

Here are the Top 10 stories making headlines in social media this week; 1. Australian Twitter Story  According to the The Works Sydney  the Australian Twitter Story stats include: Australia has 2.8% of world wide tweets, sending 5,000 tweets per minute or 80 tweets per second Sydneysiders are responsible for 58% of Tweets while Melburnians are only […]

HarperCollins are giving Australian readers the chance to add 52 titles to their shelves, with their Win A Year’s Supply Of Books promotion. The competition, built by We Are Social, is part of the promotion for Belinda Alexandra’s latest novel, Golden Earrings, and is being hosted on her Facebook page. The new mechanic asks users […]

In a week that saw social media again prove valuable in the Australian tourism effort, we’ve been busy dipping our toes in shark-infested waters to bring you a round up of the week’s biggest social-centric stories. So without further adieu, here are the Top 10 stories in social media this week; 1. Australian Christmas shoppers […]

Google+ may have have launched their long-awaited pages, but brands shouldn’t necessarily rush to sign up. It seems the search giant have jumped the proverbial gun, with pages currently having no option for multi-admin access, no way to transfer pages between owners, and no option to add a vanity URL. Addressing concerns from users in […]

In a blog post this afternoon, Google launched brand pages on Google+, as well as apologising for kicking brands off in the first place. With the content that brands can add to social networks, Google will hope that it will create a richer experience for users, in turn driving more users to use the service. […]

Welcome to Movember, folks! Also know round these parts as ‘Tom Selleck appreciation month’. To ease you into your month we’ve gathered the biggest stories from the social web for you to digest in one-easy-to-swallow blog post. Here are the Top 10 stories in social media this week; 1. Facebook and Twitter users spamming friends […]

Microblogging platform Tumblr has had a phenomenal 12 months, both outgrowing rival WordPress and posting some undeniably impressive stats. Not only that, but they can now count President Obama among their users. While print media has been quick to adopt the platform as an extension of their social strategy, brands have lagged behind, preferring to target […]

Twitter is quietly rolling out updates to their timeline, with select users already seeing changes. Thanks to Patrick Bisch at Pinglio, we have screengrabs and video of the updates, which include threaded conversations, inline media and in-line listing of retweets. There has been no official announcement on the Twitter blog or through other channels, yet select users have […]