Our Insights

Turbulent year for media reflected in consumer trust 2017 was undoubtedly a rocky one for media both online and offline. From the spreading of fake news, to skepticism of media organisations, people generally believe media should be doing a better job. In this turbulent backdrop, Edelman’s “Trust Barometer 2018″ has found that Google, Facebook et al seem […]

Amazon cashier-less grocery store Do you ever wander around the shop feeling frustrated that you can’t just walk out without scanning and paying for your goods? Well, now there’s a way to do just that without going to jail! Cue Amazon’s cashier-less grocery store, which has swung open its robotic doors this week as the […]

Facebook makes shock change to news feed to prioritise well-being Mark Zuckerberg has made his new year’s resolution to fix Facebook, and his first step is to change the news feed algorithm to prioritise posts which spark comments between users. This, he admits, will mean a decrease in airtime for news outlets and ads from brands and will almost […]

CES sets the tone for 2018 tech The telly and fridge event of the year is here. The Consumer Electronic Show (CES) is taking place in Las Vegas this weekend and is actually about much more than the latest widescreen and a talking veg drawer (plz invent this). Setting the tone for 2018 tech innovation, […]

It's a Christmas extravaganza: user-generated Snapchat lenses, lots of updates over at Facebook, dark posts are brought into the light, changes to Twitter threads, and Uber's year in review wrap up an interesting year in social.

It’d be fair to say that 2017 has been a big year…but we tend to say that every year. As we hang around waiting to usher in 2018, the world around us keeps on moving at an unprecedented pace and keeping up with that change is often daunting – no matter how many feeds we […]

How do we activate an Olympics sponsorship without drowning in a sea of sameness?  Increase brand love by leveraging Australia love.

Instagram tests a new standalone messaging app called Direct DM sliders, Instagram has taken your game (or lack thereof?) to a whole new level. What started as a photo-sharing app is now testing a standalone app for private messaging called Direct, which if you install causes the inbox in the original Instagram app to disappear. It is […]