Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #327 14 Aug 2018 By Shane Carroll, Monisha Kishin, and Rodrigo Bonilla Spotify tests letting users skip ads for free Amid competition from Pandora and Apple Music, Spotify is trying to differentiate its offering. The platform has begun allowing Australian users to skip ads, even on its free service. By offering users unlimited skips, any time an ad is […]
Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #326 7 Aug 2018 By Rodrigo Bonilla and Jeremy Lim Snapchat launches AR lenses that respond to words This past May, Snapchat released the first AR lenses that could respond to sound. While these lenses were able to distinguish between pitch and and volume, they could not identify specific words. However, this all changed last week when Snapchat took […]
What Will Social Look Like In The Next 10 Years? 1 Aug 2018 Campaign and PRWeek recently published this article by Co-Founder and Group CEO of We Are Social, Nathan McDonald, looking at how he sees social media evolving over the next 10 years.
Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #325 31 Jul 2018 By Erasmus William, Andy Lim, and Rodrigo Bonilla IGTV might make its way to the top of your Instagram feed This past June, Instagram launched IGTV, a standalone app dedicated to long-form vertical videos up to an hour in length. Initially, Instagram looked to attract users on their main app onto IGTV through the […]
Reports Internet growth accelerates, but Facebook ad engagement tumbles 27 Jul 2018 The new 2018 Q3 Global Digital Statshot report from We Are Social and Hootsuite shows that there was plenty of change in the world of digital, social, and mobile over the past three months. There are many encouraging trends within this new data, but there are also some more worrying findings that marketers will need […]
Thought Leadership Social in 2028 27 Jul 2018 Since starting We Are Social a decade ago, we’ve seen changes occur faster and faster with each passing year; as new technologies, innovative platforms and cultural trends have helped evolve social media to what it is today. While we celebrate how we’ve developed and grown over the last 10 years, we’ve also looked ahead to […]
Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #324 24 Jul 2018 By Natasha Chew, Shane Carroll, Rodrigo Bonilla Instagram is testing a “remove follower” feature on the app For users who opt for a public profile on Instagram, there is now a more subtle way to choose who sees your content and who doesn’t. Currently being tested among Android users, a new “remove follower” button […]
Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #323 17 Jul 2018 By Rodrigo Bonilla and Jeannette Tan Augmented reality ads are now on Facebook Facebook recently unveiled augmented reality (AR) ads enabling users to “try on” items such as sunglasses or makeup as they shop, or even view how items like home decor would look like in their living space – all by accessing the phone’s […]
Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #322 10 Jul 2018 By Rodrigo Bonilla, Erasmus William, and Andy Lim Instagram tests a new Q&A feature on Stories Despite the success of Stories – amassing more than 300 million daily users – Instagram seems to have no intentions of slowing down, continually seeking to add new layers to users’ experiences. Spotted last week by users in select […]
Tuneup WE ARE SOCIAL ASIA TUESDAY TUNE UP #321 3 Jul 2018 By Natasha Chew, Shane Carroll, and Iggy Loh You can now add music to your Instagram Stories While you could previously add background music via Spotify, Instagram’s new in-app feature makes the process much easier. With these new “music stickers,” you can select a track before you record the video or select a particular segment […]
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