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We Are Social Asia Tuesday Tuneup #157

A puzzle game with social features More than just a puzzle game, Socioball allow players to create their own levels and share it on Twitter. Using Twitter as a level-sharing platform, the gaming app uses the hashtag #socioball to decode image data and make levels created by its players accessible and playable by other users. Round […]

We Are Social launches in San Francisco

As recently reported in Adweek and MediaPost, we’re delighted to announce that We Are Social is officially open for business in San Francisco! We’ve been overwhelmed by the success we’ve experienced since we opened in the US in 2012; we now have 50 people in our New York office, with no sign of this growth slowing down as […]

Unilever’s Rahul Welde: People first rather than consumers

Rahul Welde, VP Media for Unilever Asia, Africa, Middle East, Turkey and Russia, says the number of media and technology options for consumers to engage has evolved “way beyond what people had imagined” and if brands are to remain relevant they need to make listening a priority. In our continuing series of interviews with top […]

We Are Social Asia Tuesday Tuneup #156

Daum Kakao acquired a childcare app Daum Kakao, previously known as Kakao Talk, recently wholly acquired Kids Note, an app for kindergartens and daycares to communicate with parents. Among other features, parents can request real-time check ups on their children, whereas teachers can post daily reports and pictures. The company plans to push the app to about […]

Calling All Insights Enthusiasts

Are you a keen people watcher who also knows their way around Excel? Are you interested in Psychology, Sociology and Anthropology, as well as #BigData and #DataViz? Do you enjoy collecting, structuring, manipulating and analysing data in order to find hidden truths about the ways people behave? Then we want to hear from you! We’ve […]

We Are Social Asia Tuesday Tuneup #155

China’s 3rd-biggest social app, Momo, launches social network in the States Momo, a location-based social networks for meeting strangers with similar interests, has backed a new venture in the US – Blupe. Like its Chinese counterpart, Blupe is an English-language app that lets users find people nearby with the same hobbies and interests. Messaging app […]

We Are Social Asia Tuesday Tuneup #154

Twitter Indonesia to work with brands on content strategy With over 20 million active users in Indonesia, Twitter’s opening of a sales office in Indonesia is not unexpected. At the recent Startup Asia Jakarta 2014, Rick Mulia shared that the key focus for the Indonesian office is to include more collaborations with local brands and celebrities […]

We Are (Still) Hiring! FA Artists and more

We’re always looking for good people at all levels to join us in our quest to change the face of marketing and communications. New opportunities are now available with our award-winning Creative team in Singapore, and we would like to hear from you today! Details follow below. To apply, please include you full name, contact […]

Time to #Holiday360 selfie up!

As the holiday season approaches us once again, we wanted to do something special and memorable with our partner Lenovo. An activity whereby everyone could get involved and help spread the festive cheer – employees (old and new from Motorola and IBM/System X), partners and the ever-growing fans. This was what led to the concept […]

Building A Purposeful Brand

As part of our ongoing work on #ProjectReconnect with the WFA, we recently explored the premise that all brands today must be ‘purposeful’. They’ve been kind enough to let us share our findings here too. Purposeful Brands In today’s competitive world, a great product is no longer enough for a brand to succeed. A great product […]

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