Blog - Page 155 of 264 - We Are Social UK

The Greatest Social Media Pub Quiz, Ever

After its sell-out success over the last two years, The Greatest Social Media Pub Quiz in the World is back! On Tuesday 23rd September at 6:30pm we’ll be joining forces with Ticketmaster once again to host our 2014 edition of The Greatest Social Media Pub Quiz In The World, as part of Social Media Week […]

We Are Social’s Monday Mashup #228

Apple Watch to feature social apps Following its grand unveiling last week, it has been revealed that Facebook, Yahoo, Pinterest and Twitter are among the companies already developing apps for Apple Watch. While certain features such as the ability to receive and act on Facebook notifications have been demonstrated, it has not yet been announced […]

Global usage of Pinterest

A GlobalWebIndex study looked into Pinterest’s top markets worldwide, and discovered North America to be the biggest stronghold for the platform, where a third of adult internet users have a Pinterest account. Canada, Indonesia and South Africa follow closely with around 30% of internet users on Pinterest, while European countries including Germany, Poland and France […]

The 3Ps of Connected Brands

As part of We Are Social’s work with The World Federation of Advertisers, we’ve been exploring the factors that define best practice marketing in today’s connected age. Last month, we shared the marketing activities that the world’s top marketers believe are setting today’s gold standard, and what those particular brands do to succeed and stand […]

Global usage of WhatsApp

WhatsApp’s popularity continues to rise on a global level, with an increase from 16% of internet users on the app in 2013 to 24% in 2014. WhatsApp usage is greatest in the regions of Latin America, the Middle East and Africa, GlobalWebIndex reports. However, when analysing WhatsApp by country, Malaysia comes out top with 77% […]

The Potential of Wearable Social

The smartphone may have completely revolutionized the way we communicate, to the extent that many of us feel incapable of surviving without one. But thankfully, technology hasn’t ground to a halt, and we’re now on the brink of a new era, as Wearable Tech starts to become mainstream. Last night Apple unveiled its Watch, Google’s […]

Global usage of Vine

A GlobalWebIndex study analysed the top markets for Vine worldwide, and found that teens aged 16-19 are much more likely to use Vine compared to the average internet user. In the thirty-two countries that were included in the study, Vine enjoys the greatest usage figures in the USA, where 9% of internet users engage with […]

50% of teens using Snapchat

A report by GlobalWebIndex analysed teen usage of Snapchat across the platform’s top five markets. The teen demographic – 16-19 year olds – has been identified as the predominant group using Snapchat, and in the UK and Canada, figures show almost 50% of teens are monthly users. In the other three top markets, USA, Australia […]

Should we all be more boring?

Could boring be the new interesting? James Ward has a knack for mining the mundane to produce unexpected internet gold. He was recently featured in the Guardian, discussing his endless fascination for ‘boring’ things and five others who share similarly obscure passions. James visited We Are Social for a typically bizarre presentation of his greatest […]

We Are Social’s Monday Mashup #227

Social is increasingly important for marketers The CMO Survey was released last week. The survey of 351 ‘marketing leaders’ shows social is becoming ever more important to brands; it now makes up 9.4% of marketing budgets, expected to rise to 21.4% within five years. However, as you can see below, ROI is still proving tricky. […]