Blog - Page 217 of 264 - We Are Social UK

Pivot Conference 2011 New York

Photo (cc) Kenneth Yeung – www.snapfoc.us At the start of this week I headed to the Pivot Conference in Times Square, New York, for two days of social fun! Day one kicked off with event organiser Brian Solis’s opening session; an insightful look into the social consumer. A clear and consistent message that resounded across the […]

Social Strategy for B2B Marketing

Tom Smith, founder of Trendstream, the company behind the GlobalWebIndex, exclusively talks us through the findings of their Social Strategy for B2B Marketing reasearch. Media coverage of the impact of social media could make you believe that platforms such as Facebook and Twitter are just for spotty teens and young adults on the pull. The […]

Social media usage in the UK

A nice infographic from Umpf based on the findings of research they conducted amongst nearly 2,400 UK adults, asking which social media platforms they used and how often:

We Are Social's Monday Mashup #91

Brands fail to respond to customer queries through social According to a study released by Socialbakers, ‘companies only respond to 5% of all their Wall questions on average’, with the telecoms, airlines and retail sectors leading the way and responding the most. The trend doesn’t appear to be limited to Facebook either; a study published […]

HarperCollins preview novel on Facebook

Here at We Are Social Sydney, we’ve been working with HarperCollins to launch a new Facebook App for popular Australian author Belinda Alexandra to help promote her latest novel, Golden Earrings. In order to help generate interest in Golden Earrings, we’re giving readers the chance to preview 30 pages of the novel on Belinda Alexandra’s […]

Brands people want to be involved with

It’s very interesting to see brands that have the strength, passion and appeal to actively involve people in a relationship. They do it through outreach activities and by stimulating people’s interest. It’s fascinating to follow brands that are able to draw attention and engagement to a level that people are spontaneously willing to be involved. […]

We Are Social's Monday Mashup #90

It’s a big week for us here at We Are Social towers, with the launch of our sixth office wordwide in São Paulo, Brazil and also the launch of a campaign we’re very proud of for Heinz, as well as being involved in Twitter’s UK launch of their promoted products. On to the mashup… Social […]

Heinz "Get Well" Soup on Facebook

Following the successful Heinz Tomato Ketchup Limited Edition Facebook launch earlier this year, last week we launched a new Facebook campaign for the Heinz Soup range. With the advent of cold and flu season, the “Get Well” Soup campaign offers Heinz Soups’ UK Facebook fans the opportunity to buy a personalised can of Heinz Soup […]

Hoje o Brasil é social!

We Are Social Brazil’s team of six –Fernanda Higor Leslie Ed andReginaldo (Tuira took the picture!) As you may have read on Brand Republic, we’re proud to announce that we’ve launched We Are Social in Brazil, our first office in Latin America, with Diageo’s Smirnoff brand as our founding client. We Are Social São Paulo […]

Launching Twitter's UK promoted tweets

Over the last few weeks Twitter has been launching its paid for services in the UK with a select group of launch partners. Our longstanding client, Eurostar, is one these partners and this week we’re working with Twitter to pilot the new service by launching Eurostar’s new brand proposition, ‘Opening The Way’. The activity kicked […]