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We Are Social Hype Reel 2021

We are social A global, Socially-led creative agency

We are a global socially-led creative agency based out of New York City with unrivaled social media expertise.

With +1,000 people in 15 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

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We Make Ideas Powered by People

We understand social behaviors within online communities, cultures and subcultures.

We help our clients reach the right people in a strategic, relevant and effective way.

WE WORK WITH

WHAT WE DO

Strategy

Our strategic thinking is based not only on audience and category, but cultural conversation. Our research and strategy teams work in close collaboration. They are fluent in the language of the internet, anticipating and preparing our clients for significant cultural shifts.

Creative

A creative agency with a difference. We make fully integrated campaigns; innovative social media and gaming activations; long-form videos and short, impactful social content. We create stories, not just social media posts, from a 12-month roadmap to real-time reactive conversations.

Production

We push the boundaries of content creation on ever-changing social and digital platforms. We like to keep things under the same roof; our agile in-house production arm, We Are Social Studios, produces social-first creative content that can live across any media.

Media & Distribution

Our approach to paid media is enhanced by our understanding of social behaviors; strategic distribution places the right stories in front of the right people. We work with mainstream and niche platforms and formats, across the social and gaming ecosystems.

Our Work

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See Case Study

Global Pride Crossing

  • Non-profit
  • Interpride
  • Singapore

Global Pride Crossing is a virtual Pride in Animal Crossing designed to keep the parade spirit alive and inspire all LGBTI+ individuals to be whoever they want to be.

See Case Study
See all work

We are social Influence

We develop influencer marketing strategies that align with our clients’ values and beliefs. We find authentic talent with integrity to evoke authority and inspire trust, helping brands establish meaningful connections.

We are social studios

We are social-first production specialists. From TikTok to Snap, Reels to livestreams, global TV ads to podcasts, we make culturally relevant content on all platforms and for all formats.

We are social sport

We’re rewriting the rules of sports marketing. We help brands seize moments, break into culture and leave a legacy.

WE ARE SOCIAL GAMING

We help brands craft meaningful and effective experiences in gaming and esports environments.

We work with brands in four key areas: understanding gaming culture; enhancing gaming experiences; navigating the fragmented gaming ecosystem; and maximising impact through a connected amplification approach.

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Contact UsLet’s be social

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