We Are Social Sport

GAME-CHANGING SPORTS MARKETING

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We Are Social Sport hype reel

The power of sport is unrivaled. And its cultural impact is bigger than ever. 

Purpose. Culture. Activism. Innovation. Creativity.

But the next generation of fans behave very differently. They demand more, have more distractions, and spend time in an increasingly diverse digital landscape. To keep up and connect, brands, sponsors and icons need to take action to understand consumers, technology and trends.  

We Are Social Sport creates ideas which get you closer to the action so you too can change the game of sports marketing. 

WE WORK WITH

Our Work

See Case Study

The adidas Super Bowl Winning Throw

  • Sports
  • adidas
  • United States

Committed to pushing the boundaries of sports marketing and reshaping the narrative around high-pressure athlete moments, we embraced the challenge of launching adidas’ bold new brand campaign during the Super Bowl – a stage historically dominated by Nike, with their logo on every jersey.

See Case Study
See Case Study

Coi Leray + Trinity Rodman ‘Get Loud’ Presented by Bose

  • Entertainment
  • Bose
  • United States

We needed to develop a social activation for the Women’s World Cup that connected Bose with young female music and sports enthusiasts, leveraging the brand’s influential partnership with Trinity Rodman. We aimed to create a campaign that not only ignited brand excitement but also cultivated cultural relevance through social-first initiatives, authentically celebrating the intersection of music and women’s soccer.

See Case Study
See Case Study

Bienvenidos a miami, messi

  • Sports
  • adidas
  • United States

With the conversation surrounding Messi’s arrival to Inter Miami reaching max volume, adidas needed a way to cut through the noise.

Since Lionel Messi is no ordinary athlete, and Miami no ordinary city, this moment was bigger than one man, one team and one fanbase. This was an opportunity to transform a welcome party into a city-wide celebration of an icon and an expression of gratitude to fútbol communities across Miami for their fierce loyalty to the sport.

See Case Study

WE ARE GLOBAL SPORTS SPECIALISTS

With passionate sports specialists across multiple global markets, We Are Social Sport can deliver social-first sports marketing at scale.

We’ve shaken up sports sponsorship. We’ve shifted the status quo at World Cups, Olympics, UEFA Champions Leagues, Grand Slams and World Championships.

We’re here to help brands seize moments, break into culture and leave a legacy.

We ARE SPORT-OBSESSED

A team of digital researchers, strategists, creatives and producers who understand the game better than anyone.

GET CLOSER TO THE ACTION: Through an understanding of consumer behaviour, technology and cultural trends, we provide deep insights which supercharge your creative briefs.

EMBRACING CULTURE: This isn’t about reflecting culture, its about creating it. It’s embedded into all of our creative solutions to make our ideas as relevant as possible. 

PARTICIPATING: Sport is inherently social so our work needs to be. But we don’t market at communities, we do it for and with them.

MOVING AT THE SPEED OF CULTURE

Creating fame is at the heart of what we do. 

We’ve reached over 30 million people with one 45-second video, 75 million with a weekly YouTube series and earned global news coverage from a single image.

But how do we do it? 

By future-proofing sport for your next-gen audiences, by closing the gap between brands & communities, owning the culture around sport and ultimately harnessing the true power of the game.

Contact UsLet’s be social

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