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Social Media Revolution 2013

Erik Qualman has updated his seminal Social Media Revolution video: For those that preferred the original Fat Boy Slim soundtrack, then here’s the version for you. Erik previously brought us Social Media Revolution, Social Media Revolution (take 2) and Social Media Revolution 2011.

The Twittersphere calls it – Americain to win the #MelbourneCup !

Things are heating up with only a few hours to go before the Melbourne Cup and the punters are out in force trying to predict the likely winner. But what if social media could help with that prediction? With a deep routed understanding of social media conversations we just couldn’t help ourselves run some data […]

We Are Social’s Tuesday Tune-up #62

Welcome to the Melbourne Cup (aka The Race That Stops a Nation) edition of the We Are Social Australian Tune Up! The field is set…and they’re off!! Melbourne Cup – National Holiday? Today at 3pm Australia will stop for the Melbourne Cup. It’s a given; as well as the fact that the queue outside every […]

Infographic: Social media and brands in Australia

We Are Social’s Tuesday Tune-up #61

Facebook’s recommends upcoming concerts in newsfeed It has been reported that some Facebook users are seeing a new feature called “Upcoming Concerts” in their News Feeds. The feature suggests nearby music events based upon a user interests, music listening activity and friends and seems to be being tested by Facebook currently. This is certainly a […]

Which content works on Facebook?

A great infographic from vi knallgrau looking at the performance of Facebook posts from 50 Consumer Brands and 50 Retail Brands in Germany, Austria and Switzerland over a four week period:

Asia leads in social media engagement

Tom Smith, founder of GlobalWebIndex, exclusively talks to us through their new Social Engagement Benchmark report. We’ve just finished working on a very interesting study – a global ranking of Social Media Engagement. It allows us to say not only which types of consumers are most likely to be engaged with social media platforms but […]

We Are Social’s Tuesday Tune-up #60

Facebook introduce Global Pages Facebook has released a new Global Pages structure for global brands that enables brands to provide a more localised experience for the user. Users will be directed to the most appropriate page depending on their location and could view an entirely different visual experience (for example; cover photo, ‘about me’, Page […]

Hooked on Likes: An intervention

Marketing magazine recently published an article from me on how to think outside the Like box. They’ve been kind enough to let us reproduce it in full below: In the movie Jerry Maguire, Tom Cruise has an epiphany. He writes it down. The gist is this: less is more. He stays up all night working on his […]

We Are Social’s Tuesday Tune-up #59

UGG Australia brings together the Creative Council UGG Australia is fueling its own social and creative side through a collaboration with eight influencers in the worlds of fashion, music, photography and pop culture, called the ‘Creative Council.’ UGG has just released a great case study and dishes out some worthwhile tips about the power of […]

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