Our Insights

Google rumoured to be stepping into the Stories ring With basically every major social platform now offering some kind of Stories feature, Google is reported to want in on the idea. The search giant is said to be introducing a function called ‘Stamp’, which may resemble what publishers have created for Snapchat’s Discover section – […]

Facebook dominates again with Whatsapp Status Well, if you can’t beat ‘em, join them, right? Unless you’re Facebook, and you actually can beat them all! 250 million people are using its relatively new Whatsapp Status feature every day. To put this into perspective, Snapchat only has 166 million users of its entire app. Disappearing stories aren’t […]

Winter is here, and there’s a Snapchat lens to make sure you’re aware Hot on the heels of the release of Season 7 of Game of Thrones (aka the biggest show in the world). HBO has teamed up with snapchat to create a themed lens to promote the show – as if it needs it. […]

Ah, Snapchat we had such high hopes for you! Snap Inc. shares fall below IPO price for first time Snap Inc. has seen their share price falls below the IPO price for the first time.  Its share price falls as investors question its future growth opportunities. Let’s face it Instagram stories have been a massive blow […]

Inspired by our European colleagues, who make an annual pilgrimage to the Italian Alps for ‘We Are Skiing’, We Are Social Sydney has launched our very own southern hemisphere version – We Are Surfing. The entire team took off to Fiji for four days earlier this month. Planned to precision by our masterful camp captain, […]

Facebook hits the 2 billion user mark Somewhere in an air conditioned Cupertino office Mark Zuckerberg is fist pumping. Why? Because Facebook has finally hit the two billion user mark. Growth has been fuelled mainly by developing markets, and the number of users logging on daily has risen from 55% to 66% since it first […]

This post courtesy of We Are Social’s global consultant, Simon Kemp For the second year in a row, We Are Social had the privilege of presenting at Vivid Sydney this year. Already one of the world’s leading festivals, Vivid is a bit like SXSW: an amalgam of inspiring people, creative work, and fresh ideas across […]

In a saturated social world of audio-off, aesthetically-stimulating creative, we’ve been appointed Audible.com.au’s first specialist retained social agency in Australia with the goal of bringing to life their spoken word content on social. As the world’s largest seller and producer of downloadable audiobooks and a key innovator in the listening space, Audible offers us the opportunity […]