MEDIA & DISTRIBUTIONSocial Commerce
Social commerce is now a big factor in online shopping. Train tickets booked via chatbot, a swimsuit purchased via social channels, new glasses tested thanks to an augmented reality social filter, and more. Social selling is everywhere, anchored in our connected lives, and it has profoundly changed our purchase behaviour.
We help brands understand what role social plays in their audience’s purchase journey, by implementing creative and editorial formats that deliver a social shopping experience that is fluid, personalized, entertaining and frictionless, generating direct and measurable impact to your bottom line. We manage media programs that leverage these tactics to drive revenue directly through social, while maximizing profit.
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Distribution Strategy
Media & Distribution
We develop distribution strategies that help brands reach their audience and cut through the noise of their competition.
Media Planning
Media & Distribution
Our media planners leverage social insights to identify the best combination of channels and tactics to connect with your audience.
Paid Media Management
Media & Distribution
We transparently buy media on all platforms, optimising campaigns in real-time to ensure our client’s budget works harder.
Influencer Marketing
Media & Distribution
We manage end-to-end influencer campaigns, from mapping, tracking, co-creation and media, helping our clients form partnerships with impact.
Effectiveness Measurement
Media & Distribution
Our measurement frameworks recommend metrics and measurement techniques to prove the effectiveness of social thinking in driving business results.
Performance Media
Media & Distribution
We design performance campaigns that build brand preference and loyalty while efficiently driving customers through the funnel.