Our Insights

By Sebastian Leow, Clio Goh and Erasmus Williams Facebook Reactions are about to get a lot more animated! Technology blogger and app researcher Jane Manchun Wong recently spotted new back-end code on Facebook’s app, hinting new variations of its post reactions. Before: After: In comparison, the new color styles add more depth to the images, […]

It’s only been three months since we published our first round of Digital 2019 reports, but our new Q2 Global Digital Statshot shows that the connected world has already changed considerably during that time.

By Naseera Hidayathullah, Monisha Kishin, Shane Carroll Instagram Hides Like Counts in Leaked Design Prototype The rise of “Finsta” – fake Instagram account – is evident that in today’s social-first world, other than sharing experiences and feeling connected to others, it can also act as a double-edged sword in affecting an individual’s self-perception, including promoting […]

By Fu YouQuan, Jessica Chen, Yeo Mei Li LinkedIn Releases Their Own Version of Post Reactions Platforms have increasingly been on a roll in exploring different ways to amplify user experiences. LinkedIn recently rolled out a set of reactions that allows users to have more expressive ways beyond just the simple “Like” to respond to […]

By Naseera Hidayathullah, Monisha Kishin, Shane Carroll Facebook Introduces “Why Am I Seeing This Ad?” Option For All News Feed Posts Better late than never – Facebook has now introduced a ‘Why am I seeing this ad?’ option to increase their transparency between their users. To come back from Facebook’s horror run in recent years, […]

By Jeremy Lim, Vivian Tan, and Sebastian Leow Check out with Instagram Plenty of Instagram users already use the platform to shop, but to complete purchases with it is entirely new. Instagram has shrined the path-to-purchase by allowing users to complete purchase within its platform. Essentially, consumers will be able to buy directly in the […]

By Erasmus William, Clio Goh, and Sebastian Leow Twitter to Introduce a ‘Subscribe to Conversation’ Feature Twitter is working on a feature that will allow users to follow specific threads with a ‘subscribe to conversation’ button. Subscribing is an easy way for users to follow a conversation without engaging with it directly. A twitter user, Jane […]

By Monisha Kishin, Naseera Hidayathullah, and Shane Carroll Google’s Adding New, Advanced AR Masks to YouTube Stories In addition to their launch of Youtube stories last November, Google is now intending to take its Augmented Reality (AR) effects tool to the next level through their Youtube Stories. Issues such as camera imperfections or extreme lighting […]