Our Insights

South East Asian haze floods social media As smoky air drifts across the region, users from Singapore, Indonesia, and Malaysia have vented their frustration on Facebook and Twitter. In Singapore, many closely follow the government’s air monitoring index, the PSI, to note the safety of outdoor activity and whether or not it’s time to don the […]

Gaption: A social network that pays for your content We’ve heard this – time is money. Malaysia-based social network Gaption, knows this well, so much so that they’ve gone a step ahead and spun it around a business idea that gets social media users like you to get paid for just going online. The money comes from […]

DeNA launches mobile gaming live-streaming app Japanese mobile gaming giant, DeNA, launches new app for Android devices, Mirrativ, in the hopes of creating a similarly rabid fanbase as seen for online live video games – cue PewDiePie on YouTube – but this time, for mobile games. Mirrativ allows users to stream their entire device screen to viewers (similar […]

Among Asia-based YouTube celebrities with a defined local following and style, few equal the bravado and controversial reputation of Singapore-based creators Munah & Hirzi. One of the first performers in Singapore to wade into independent online video creation, the duo has racked up north of 24 million views and close to 124,000 subscribers since setting […]

YouTube Launches Creator Space in Mumbai, India With creator studios in Los Angeles, London, New York, Tokyo, Sao Paulo and Berlin, YouTube has chosen Mumbai for its next Creator Space. This comes as no surprise as web video has been rising rapidly in popularity in India, with major creators All India Bakhod, and The Viral […]

WeChat valued at $83.6 billion WeChat, China’s messaging app giant, is valued at $83.6 billion. That makes up almost half of parent company TenCent’s value. On top of messaging, it also serves as a platform for ecommerce, mobile payments, social gaming, media and more with a user base of 600 million. With such impressive statistics, it […]

Last night's gold award win at Marketing Interactive's 2015 Loyalty & Engagement Awards was a rather significant milestone in the (almost) four year history of the Singapore branch of We Are Social.

China’s mobile social networking users to reach 335.9 million In a recent report cited by ChinaInternetWatch, eMarketer estimates that the number of mobile social networking users in China will reach 335.9 million by the end of 2015. By 2019, they estimate that number will exceed 480.4 million – approximately 35% of the country’s population. Exact numbers for social media […]