Thought Leadership - We Are Social

thought leadership

We Are Social's trends to watch in 2018

The leadership team from across our ten offices have identified their key trends that brands should watch out for in 2018.

We are a global agency.

We deliver world-class creative ideas with forward-thinking brands.

We believe in people, not platforms.

We believe in the power of social insight to drive business value. We call this social thinking.

thought leadership

How brands can navigate mistrust, misinformation, and multiple mindsets

Our Chief Strategy Officer, Mobbie takes a look at the key insights from our Think Forward 2018 report.

thought leadership

Stop negotiating in the dark when it comes to influencer fees

Our Influencer Marketing Manager on why understanding the real impact of influencer marketing, before negotiating fees, is key.

thought leadership

Three steps in implementing a social commerce strategy

Our Strategy Director, Caroline, on the steps brands can take to harness the power of social commerce.

thought leadership

Why retailers need to think social and mobile this holiday season

GlobalWebIndex's Katie Young shares why social and mobile will be key for retail brands this festive season.

thought leadership

Dark social isn't a black box without a key – here's why

Our R&I Director, Andre van Loon wrote a piece for The Drum looking at how dark social can help brands spot emerging cultural trends.

Events

Have you heard the one about the influencer who walked into a brand?

Learnings from our recent Influencer Marketing Masterclass with Bloom & Wild and Benefit Cosmetics.

thought leadership

How personal care and beauty brands can get themselves noticed

GlobalWebIndex's Katie Young looks at how personal care and beauty brands can stand out on social.

View More Thought Leadership Posts

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thought leadership

Is Social The Killer App For VR?

Tom Ollerton recently shared his thoughts with CMO.com on why social media could help VR finally go mainstream.

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thought leadership

Why the Second Screen in Sports is Social

GlobalWebIndex looks at the second screen culture around live sports and the opportunities for brands on social.

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thought leadership

How Travel Brands Can Benefit from Social, AI and Chatbots

GlobalWebIndex examines how travel brands can make the most of social media, AI and Chatbots.