Blog - Page 3 of 173 - We Are Social USA

We Are Social’s Monday Mashup #679

TikTok introduces new AI avatars and translation tools, Instagram launches “Close Friends on Live”, TikTok adds new UGC options to its ‘Out of Phone’ ads and more social media news.

We Are Social’s Monday Mashup #678

Pinterest is expanding its Ad Labs programme, Instagram adds "Creator Insights" to creator profiles, X updates insights and who has access to them, and more social media news.

We Are Social’s Monday Mashup #677

Instagram's new test helps creators get feedback on their Reels, LinkedIn adds more AI tools and a premium ad spot, TikTok tests message streaks and more social media news.

We Are Social’s Monday Mashup #676

Instagram is testing unskippable video ads, Threads launches new desktop, Instagram is testing "trial reels" and more social media news.

WHY BRANDS NEED TO STAND OUT, NOT FIT IN, ON SOCIAL

Brands are increasingly comfortable producing phone-shot content, but, does shooting on a phone in of itself signal truth to audiences any more? And, is it possible or wise for a brand to meaningfully present itself as a real person in the world? In this piece, Dan Keefe explores just that.

How Alpha-Gen Z interplay is shaping culture

A new wave of youth has been creating its own version of social, in the form Gen Alpha. But louder even than Alpha’s presence itself is the response from other generations. In this piece, Mira Kopolovic, examines how Gen Alpha’s new codes of youth culture are having a ripple effect on Gen Z’s values.

The Feed: Microfeminism, vigilante creators and #ShikShakShok

We're diving into the The Feed with trends including TikTokers taking feminism into their own hands, creators giving us the long-story short and, Gen Z modernising Arabic for the social media age.

Digital 2024 April Global Statshot Report

The first three months of 2024 have seen a number of big digital milestones, and our huge new Digital 2024 April Global Statshot Report – published in partnership between We Are Social and Meltwater – reveals a wealth of impressive headlines and trends.

Looking back on our Digital & Social summit

Last week we hosted our first ever Digital & Social Summit, where we shared strategies to help brands stand out on social. Check out the talks and catch up now.

We Are Social’s Monday Mashup #670

Snap to add watermarks to AI-generated images, LinkedIn is testing new Premium Company Pages, TikTok is working on an AI-based text-to-speech feature and more social media news.

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