Mashup We Are Social’s Monday Mashup #650 13 Nov 2023 Meta and Amazon team up on new in-app shopping feature Meta is launching a new in-app shopping feature with Amazon that will allow customers to link their Facebook and Instagram accounts to their Amazon account to shop through the apps. An Amazon spokesperson said “For the first time, customers will be able to shop Amazon’s Facebook and Instagram ads and check out with Amazon without leaving the social media apps. Customers in the U.S. will see real-time pricing, Prime eligibility, delivery estimates, and product details on select Amazon product ads in Facebook and Instagram as part of the new experience.” […]
Exploring the trends in Think Forward 2024: The Social Reckoning 7 Nov 2023 To mark the release of Think Forward 2024: The Social Reckoning, we are running two webinars on 14th November, where Global Chief Strategy Officer, Mobbie Nazir and Head of Research & Insight Paul Greenwood will talk through the five trends that will be shaping social over the next 12 months.
Mashup We Are Social’s Monday Mashup #649 6 Nov 2023 This week’s social media news includes X’s AI chatbot, TikTok’s grocery plans in the US, and more.
SPECIAL REPORT Think Forward 2024 2 Nov 2023 This trends report unpicks the complex web of consumer behaviour online, and explores the role brands can play in reflecting and shaping it.
Mashup We Are Social’s Monday Mashup #648 30 Oct 2023 This week’s social media news includes TikTok testing 15 minute videos, Threads’ API update, and X’s new subscriptions.
Innovation Why we’re focusing on the future with our .XYZ innovation offering 25 Oct 2023 Last week we re-launched our innovation arm, .XYZ. In this blog, our CEO for Southeast Asia and new lead of .XYZ, Christina Chong, explains why future technology is a key area of focus for We Are Social.
Bold Play: Reinventing Marketing Measurement with Predictive Intelligence and Data 24 Oct 2023 We Are Social's parent company, Plus Company, has launched Plus AIOS, a predictive intelligence solution that allows marketers to optimise marketing performance. In this guest post, Michael Cohen, Global Chief Data & Analytics Officer at Plus Company explains how AI can help bring marketers closer to the customer journey.
We Are Social’s Monday Mashup #647 23 Oct 2023 This week’s social media news includes X testing $1 a year fee, Meta bringing broadcast channels to Facebook and Messenger, and more.
Report Digital 2023 October Global Statshot Report 19 Oct 2023 Our Digital 2023 October Statshot highlights the latest developments in the digital and social landscape.
Mashup We Are Social’s Monday Mashup #646 16 Oct 2023 This week’s social media news includes TikTok’s new partnership with Disney, TikTok’s updating of Creator rewards requirements, and more.
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