Blog - Page 113 of 116 - We Are Social Australia

Kia Australia help fans show their friends a little Respect

Kia Australia recently launched the highly anticipated Rio Reborn – a complete redesign of their flagship hatchback – along with an ad campaign encompassing both traditional and social media channels. The new Rio is another piece of the ongoing brand refresh by Kia’s Chief Design Officer Peter Schreyer – the man responsible for the Audi […]

Infographic: How are Australians shopping online?

The guys over at Outrider have put together a nice Infographic giving insight into how Australian internet users are shopping online. The data includes some interesting info on which online channels are actually providing influence to shoppers (Hint: It’s just the one). Check out the infographic below; Paying special attention to the metrics on brand […]

We Are Social: Tuesday Tune-Up #10

News limited announces digital subscriptions Yesterday, News Limited senior execs gave social media personalities and bloggers the big scoop on their plans to create digital subscriptions for traditional news sites. It will be a freemium model, with some content being free and some behind a pay wall. The reasons given; to sustain quality journalism, prop […]

HarperCollins lets users read 30 pages of ‘Golden Earrings’ on Facebook

HarperCollins have launched a Facebook App for popular Australian author Belinda Alexandra to help promote her latest novel, Golden Earrings.. In order to help generate interest in Golden Earrings, HarperCollins is giving readers the chance to preview 30 pages of the novel on Belinda Alexandra’s Facebook page. Golden Earrings is Belinda’s fifth novel and is the […]

We Are Social AU: Tuesday Tune-Up #9

It’s a big week for us here at We Are Social towers, with the launch of our sixth office wordwide in São Paulo, Brazil – Ola! (Pictured: São Paulo. If you look closely, you can see us… we’re right there) On to the Tune-Up… Facebook launches iPad app Facebook have launched their long-awaited iPad app, and […]

We Are Social: Tuesday Tune-Up #8

Coca-Cola puts fans on the can Coca-Cola Australia have launched a new campaign: In a Facebook promotion that launched on October 1st, Coca-Cola is inviting Australians to ‘Share a Coke with a Mate’ in a $5 million campaign as summer heats up down under. Cans and bottles with some of Australia’s most popular names have […]

@wearesocial guide to Facebook changes

Last week Facebook made lots of major changes you need to be aware of, and as a special supplement to this week’s Monday Mashup, here they are: Facebook redesigns news feed Facebook launched a redesigned home page, with one feed: When users return to the redesigned home page, they won’t simply see the same feed […]

We Are Social AU: Tuesday Tune-Up #7

Multi-channel and social media marketing driving Australian retail According to new research from the Australian Centre for Retail Studies (ACRS), retailers who engage effectively across multiple channels, including smart phones, iPads and social media, will earn a greater share of the customers wallet. The report claims that, 58% of Australians now shop in a multi-channel […]

We Are Social: Tuesday Tune-Up #6

You can take our TVs, but you’ll never take our smartphones A recent Google Mobile survey found that 81% of Australians used their smartphones at home during the past 7 days – compared to just 66% on the go. Nearly 1 in 2 user their smartphone while watching TV, and 1 in 5 Aussie smartphone […]

We’re up for a global SABRE award

We seem to be having a recent run of success awards wise, having been shortlisted for the 2011 Future 50 and also for “Best Large Agency” at the Some Comms Awards. However, we were surprised and delighted to find out we’ve been shortlisted in the 2011 Global SABRE Awards for the “Global Digital Agency of […]

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