News We Are Social’s Tuesday Tune-up #63 13 Nov 2012 Pinterest introduces Secret Boards Late last week Pinterest launched a new feature called ‘Secret Boards’. The feature limits the visibility of the designated board to just the creator and selected collaborators. At this time users can create up to three Secret boards and they can be switched on just once before they are permanently live. […]
News Social Media Revolution 2013 12 Nov 2012 Erik Qualman has updated his seminal Social Media Revolution video: For those that preferred the original Fat Boy Slim soundtrack, then here’s the version for you. Erik previously brought us Social Media Revolution, Social Media Revolution (take 2) and Social Media Revolution 2011.
News The Twittersphere calls it – Americain to win the #MelbourneCup ! 6 Nov 2012 Things are heating up with only a few hours to go before the Melbourne Cup and the punters are out in force trying to predict the likely winner. But what if social media could help with that prediction? With a deep routed understanding of social media conversations we just couldn’t help ourselves run some data […]
News We Are Social’s Tuesday Tune-up #62 6 Nov 2012 Welcome to the Melbourne Cup (aka The Race That Stops a Nation) edition of the We Are Social Australian Tune Up! The field is set…and they’re off!! Melbourne Cup – National Holiday? Today at 3pm Australia will stop for the Melbourne Cup. It’s a given; as well as the fact that the queue outside every […]
News We Are Social’s Tuesday Tune-up #61 1 Nov 2012 Facebook’s recommends upcoming concerts in newsfeed It has been reported that some Facebook users are seeing a new feature called “Upcoming Concerts” in their News Feeds. The feature suggests nearby music events based upon a user interests, music listening activity and friends and seems to be being tested by Facebook currently. This is certainly a […]
News Which content works on Facebook? 29 Oct 2012 A great infographic from vi knallgrau looking at the performance of Facebook posts from 50 Consumer Brands and 50 Retail Brands in Germany, Austria and Switzerland over a four week period:
News Asia leads in social media engagement 26 Oct 2012 Tom Smith, founder of GlobalWebIndex, exclusively talks to us through their new Social Engagement Benchmark report. We’ve just finished working on a very interesting study – a global ranking of Social Media Engagement. It allows us to say not only which types of consumers are most likely to be engaged with social media platforms but […]
News We Are Social’s Tuesday Tune-up #60 24 Oct 2012 Facebook introduce Global Pages Facebook has released a new Global Pages structure for global brands that enables brands to provide a more localised experience for the user. Users will be directed to the most appropriate page depending on their location and could view an entirely different visual experience (for example; cover photo, ‘about me’, Page […]
News Hooked on Likes: An intervention 17 Oct 2012 Marketing magazine recently published an article from me on how to think outside the Like box. They’ve been kind enough to let us reproduce it in full below: In the movie Jerry Maguire, Tom Cruise has an epiphany. He writes it down. The gist is this: less is more. He stays up all night working on his […]
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