Our Insights

From a dating app to a social network Started in 2011, China’s Momo was a location-based dating app for young people to meet and chat with potential dates. Today, Momo has shifted its focus to brand itself as a social network for young people. What makes the social network different from the likes of Facebook is […]

Myanmar’s MySQUAR eyes Aim flotation in a fortnight MySQUAR, Myanmar’s only social media platform in the local language, is raising about $2.5 million to build a local-language business of messaging applications and online games, and hopes to float on the Alternative Investment Market in a fortnight. Nearly 700,000 Burmese citizens already use its MyChat app, and that could […]

WeChat’s movie ticketing app raises $105M in series B funding WeChat’s movie ticketing app, WePiao, has announced the completion of a US$105 million series B round of funding from investors such as real estate giant Wanda Group, Chinese film investment fund Wenzi Huasha, etc. Besides purchasing tickets, users can choose their seats and order drinks and […]

We’re delighted to announced the launch of our newest office, We Are Social Shanghai. We’d like to share a brief introduction about the launch from Pete Lin, Managing Director of the new office. Pete has 17 years’ experience in digital marketing, initially in the US where he helped build the digital practice at Grey in […]

Uber unveiled #UberChopper in Shanghai to grow its profile in China With the partnership of the aviation company Kaijet, consumers could book a helicopter ride through the Uber app. This is one in a string of Uber’s on-demand stunts to generate buzz around its car service. Between 9 a.m. and 10.30 am on the 25th […]

Internet.org’s Asia rollout continues in Indonesia Internet.org has proceeded to launch in Southeast Asia’s most populous nation Indonesia, even in the midst of poor reception in India. The Facebook-backed programme provides internet services to developing countries through a range of free apps and websites. Last week, a group of Indian companies withdrew their support for Internet.org, citing […]

Tencent market value breaks US$200 billion for the first time ever Chinese internet giant, Tencent, has hit a new record high when its stock closed at HK$170.50 on Monday. The company’s total market value is now above US$200 billion, bringing it close to companies such as Facebook that is valued at US$231 billion. Singtel launches new chat […]

Daum Kakao releases emoticons featuring endangered animals Daum Kakao, the operator of mobile messenger app KakaoTalk, has partnered with Korean’s Ministry of Environment to help raise awareness of endangered animals in Korea. KakaoTalk will be distributing 12 new emoticons featuring four endangered local animals to up to 100,000 users for free. The endangered animals include […]