Jaguar: Facebook Lead Generation 9 Apr 2015 In September 2014, Jaguar released its latest model to the world, the XE, its most advanced, efficient and refined sports saloon ever. Jaguar has not featured in this market since production ceased on the X-Type; it was re-entering a market dominated by German manufacturers. The new XE aims to be a volume seller, but in […]
OOO for Jury Service 8 Apr 2015 Cannes Lions has just announced the juries for 2015 – and our very own Creative Director James Nester is on the Cyber panel. Here he talks about one of the biggest challenges in store for him and fellow judges. So I’m one of the Cyber jurors for Cannes 2015. This means that while my peers […]
Mashup We Are Social’s Tuesday Tweakup #21 7 Apr 2015 It’s like the mashup, but on a Tuesday! Hope you can deal with the excitement… The reach and engagement of US social comScore has released its 2015 US Digital Future in Focus report, which analyses the reach and engagement of major social networks. Facebook is, quite literally, off the charts, at least in the case of […]
The #@&? Jar revolutionises saving 2 Apr 2015 Our client, first direct, is known as the “unexpected bank”. They enjoy taking an edgy, different approach, so when they came to us to create an April Fool, we knew it would be fun. When it comes to saving, it’s a sad fact that most of us run into temptations along the way that prevent […]
Spread the word: #TwitterStories 1 Apr 2015 Almost every moment we see extraordinary stories evolve on Twitter. Due to the live nature of the platform, these stories are often shared worldwide – sometimes within seconds. With a focus on this, last week I attended #TwitterStories, an event at the Roundhouse in Camden showcasing what happens when people are given a voice on […]
The generation game 31 Mar 2015 I recently judged this brilliant case study for Paddy Power’s World Cup campaign that you probably saw last year. I’m pretty sure that Paddy Power brainstorms are a fun, outspoken and edgy place to be. This reminds me of a few years ago when I found myself at the hands of a ‘brainstorming consultant’ who […]
Mashup We Are Social’s Monday Mashup #255 30 Mar 2015 Facebook launches new Messenger Platform Facebook has rolled out its updated Messenger Platform, as predicted by last week’s Mashup (not to say we told you so). Users can now share content including GIFs and videos through a number of third-party partners, such as ESPN, JibJab and Giphy. Facebook adds new video features Facebook has made […]
Innovative Social Thinking #2 26 Mar 2015 ‘Innovative Social Thinking’ combines social behavior with technology to form new connections, changing the world ever so slightly for the better. Last month, we highlighted the Be My Eyes app, WeChat campaign ‘The Voice Donor’ and Megafaces, the world’s first large scale LED kinetic façade. In the second blog post in our series our heads […]
Mobiles Surge Ahead in APAC 24 Mar 2015 The team at GlobalWebIndex joined forces with We Are Social again for our new APAC Digital report, which we published last week. In this guest post, GWI’s Jason Mander shares his take on one of the hottest digital trends in APAC, and what it means for marketers. As We Are Social’s new Digital, Social and Mobile in APAC […]
Mashup We Are Social’s Monday Mashup #254 23 Mar 2015 Pay your friends through Facebook Facebook has added free, friend-to-friend payments via its Messenger app. Certain Facebook users (currently in the US only) can add a Visa/Mastercard debit card to gain access to a $ button, by which they can transfer money. The launch was announced in the below video, featuring one Steve Davis (though […]
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