09 Apr 2024 Go Big and Go Indie: The Untapped Potential of Indie Games Collaborations in Marketing https://wearesocial.com/us/blog/2024/04/go-big-and-go-indie-the-untapped-potential-of-indie-games-collaborations-in-marketing/ In this blog, Rachel Rakowski explores the creative opportunities that indie gaming studios hold, and how brands should embrace their...
21 Mar 2024 Digital & Social Summit: First Talks Announced https://wearesocial.com/us/blog/2024/03/digital-social-summit-first-talks-announced/ The first set of talks are announced for our Digital and Social Summit! Sign up now.
26 Feb 2024 We Are Social Gaming: It’s time to change the game https://wearesocial.com/us/blog/2024/02/we-are-social-gaming-its-time-to-change-the-game/ Rachel Rakowski, our Global Head of Gaming, explains how we’ve expanded our award-winning services within the gaming space.
21 Jul 2023 TwitchCon: What marketers need to know about the evolution of Twitch https://wearesocial.com/us/blog/2023/07/twitchcon-what-marketers-need-to-know-about-the-evolution-of-twitch/ This month in Paris, streaming platform Twitch held TwitchCon, its semi-annual gaming convention. Among the cosplay and World Chase Tag...
16 Jun 2023 The Power of Play: Gen Z’s Cure to Loneliness https://wearesocial.com/us/blog/2023/06/the-power-of-play-gen-zs-cure-to-loneliness/ Lorenzo Perosino, Strategist at We Are Social Netherlands, explains how Gen Z have been labelled 'The Lonely Generation', and how...
05 Jun 2023 How we’re leading the evolution of gaming https://wearesocial.com/us/blog/2023/06/how-were-leading-the-evolution-of-gaming/ As seen in Campaign, we have appointed Rachel Rakowski as Global Head of Gaming. In this blog, Stefano Maggi, Regional...
02 Jun 2023 How Gamefluencers are Shaking Up the Esports World https://wearesocial.com/us/blog/2023/06/how-gamefluencers-are-shaking-up-the-esports-world/ Nathan Pillot, Strategic Planner at We Are Social Paris, explores the phenomenon of Esports and the opportunity it creates for...
20 Feb 2023 We Are Social’s Monday Mashup #618 https://wearesocial.com/us/blog/2023/02/we-are-socials-monday-mashup-618/ Paid-for verification comes to Facebook and Instagram and more of the week's biggest social news stories.