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We Are Social picks up silverware at B&T Awards

Set against the backdrop of city lights at Darling Harbour, Friday night’s B&T Awards were indeed a gala affair. Hosted at The Pavilion and emceed by Craig and Chris from The Chaser, over 900 guests – including two large tables from We Are Social – were welcomed to the dinner event by B&T publisher David Hovenden. There was […]

Tuesday Tune-Up #167

adidas launches #LeaveYourMark campaign We Are Social Sydney has created the new #LeaveYourMark campaign for adidas featuring brand ambassador Sonny Bill Williams, a rugby player and boxer with some pretty impressive achievements under his belt. We Are Social worked with adidas to create three branded content films focusing on how the sportsman achieved his goals, in the […]

Tuesday Tune-Up #166

1 in 4, let’s support Adult Survivors of Child Abuse Everyday is a good day to help others. Adult Survivors of Child Abuse, the leading Australian national organisation helping people who suffered childhood trauma and abuse recover, have just launched the campaign 1 in 4. The campaign highlights that one in four adults suffer from […]

We Are Social’s Tuesday Tune-Up #165

Facebook creates a donate button to encourage users to contribute to the Ebola cause Facebook has added a ‘Donate Now’ button that appears to users in their news feeds in an attempt to encourage them to contribute and raise money to fight Ebola. As of last Thursday, Facebook users now have a button at the […]

We Are Social’s Tuesday Tune-Up #164

Home-grown social media startup Spring.me to launch on Australian Securities Exchange With the hope of encouraging social media users to expand their circle of friends and begin interacting with other like minded folks, Australian social media startup Spring.me is entering the final stage of it’s capital raising campaign by launching on the ASX. The collection of sites […]

We Are Social’s Tuesday Tune-up #163

We Are Open Drop by our office in Chippendale tomorrow (Oct 29) between 4pm and 6pm for Sydney’s first Agency Open House. Our team will be on hand to welcome you in and guide you through who we are as an agency and what we do. We’re opening up the doors of the agency during […]

We Are Social’s Tuesday Tune-up #162

Maccas just got a little bit fancier McDonald’s is changing the fast food game one burger at a time. The Showground Rd Maccas in Castle Hill is the first one in Australia to introduce a ‘Build Your Own’ gourmet burgers range. Think wooden serving trays, metal chip baskets and table service! Customers are greeted with […]

We Are Social’s Tuesday Tune-Up #161

Social savvy KLM takes customer service to soaring to new heights with #HappyToHelp week Left your passport in the taxi on the way to the airport? Caught in traffic and may miss your flight? Well Airline KLM is here to help you for the next week! Today the Dutch carrier has launched a new social strategy […]

We Are Social’s Wednesday Wrap-Up #160

Facebook click-through rate has increased Facebook reach is down (boo!) but click-through rate is up (yay!). A study of 8,000 brand pages from August 2013 to August 2014 has found that, while fan reach dropped by 55% in the period, the click-through rate on links in posts increased by 48%. Still, a higher click-thru from […]

We Are Social’s Tuesday Tune-Up #159

New anti-ads kid on the block: Ello Since arriving on the scene in July, new social media network, Ello, has started making waves receiving over 670,000 requests for membership globally in a week and openly attacking the likes of Facebook, Twitter, Tumblr, Google+ and Instagram. It operates on an invite-only basis and promises an ad-free, anti-data […]

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