Our Insights

Social apps get smaller, smarter, and more virtual.

The growth of messaging apps has been astronomic over the last few years, changing the way people communicate with one another, Felim McGrath explains.

This week we talk Facebook Instant Articles Wordpress Plugin, Spotify in Facebook Messenger, plus lots more!

This week we talk on-demand Snapchat geofilters, Oscars prediction through data analysis, Facebook reactions, plus lots more!

This week we talk Twitter quarterly results, algorithmic timeline and their First View ad placement, plus lots more!

You know how it is, you’re getting ready for your big Valentines Day date and then you get bitten by a Zombie. We worked with YouTube sensation Jamie Curry to cause a social media storm by transforming her into a zombie in her latest Snapchat story.

Felim McGrath shares his perspective on one of the most important developments he & his team are tracking at the moment, and what it means for marketers.