Hello Play! picks up a Silver Clio Award 16 Sep 2015 It’s often said in the industry that winning one big award is a good omen that you will soon pick up a few more. So, after our fantastic double Cannes Lions win earlier this year for Hello Play!, created in collaboration with Hello bank!, we were hopeful this would be the case for us. Yesterday, […]
Mashup We Are Social’s Monday Mashup #275 14 Sep 2015 Facebook Improves Pages The money-making machine that is Facebook is at it again, but this time it’s helping you, marketers. The platform has announced an upgrade to allow the 45 million companies – from global brands to local businesses – with Pages to improve their virtual storefront on the platform. The new tabbed mobile layout […]
Lenovo taps into student moments 10 Sep 2015 It’s never too early to start planning for University. Back when summer started, students were already making those all important decisions about what computers and tablets they would take with them when term starts in September. And with so many options available, deciding what to buy is pretty confusing. So, at this crucial time of […]
Mashup We Are Social’s Monday Mashup #274 7 Sep 2015 WhatsApp reaches 900 million monthly active users In less than five months, WhatsApp has seen a 100 million user increase to 900 million monthly active users (MUAs) – and is creeping up on its parent company Facebook which reported 1.49 billion MAUs in June of this year. Let me put these figures in context for you: […]
A hat-trick of events at Social Media Week 4 Sep 2015 We’re excited to be hosting a trio of exciting events at this year’s Social Media Week London. Whether you’re a brand or agency side marketer, looking to learn or just have a bit of fun (or perhaps both), we’ve got something for you. Check out the descriptions below and click on the links to register. […]
SXSW: defining tomorrow's leaders 3 Sep 2015 I have a nephew and four nieces aged between four and eleven. Whenever I see them, I find it amazing to watch how they interact with technology – how things that often seem new and shiny to me are just normal and everyday to them. Kids are growing up exposed to technology. That’s a fact, […]
We Are Social’s Tuesday Tweakup #24 1 Sep 2015 Facebook sets new 1 billion logged in user record It’s official: 1 in 7 people on earth logged into Facebook last Monday, a massive milestone for what started as a small exclusive network just for Harvard students back in 2004. Mark Zuckerberg posted this update to commemorate the occasion: Facebook introduces personal assistant ‘M’ Siri […]
Rob FitzGerald joins as President, US 26 Aug 2015 As you may have read in MediaPost, Campaign or AgencySpy, Rob FitzGerald has been announced as We Are Social’s President in the US. Former President at Big Fuel Communications, Rob has a wealth of global experience at agencies including GlobalHue, Initiative and Omnicom Media Group, spanning Japan, China, Hong Kong, Europe and the US. Here, […]
SXSW Innovation: the weird & wonderful 26 Aug 2015 Twitter, Foursquare and Meerkat exploded into the digital universe at SXSW. That’s because for one week in Austin in March, the good, bad and the ugly of the digital industries take leave of their day jobs. They eat BBQ and drink craft beer, but most importantly, stop and think about what’s happening next. I’ve been going […]
1 Billion Insights: What People #Love 25 Aug 2015 Every day, somewhere between 300,000 and half a million photos are uploaded to Instagram with the hashtag #love. Late last week, those photos passed a particularly special milestone as the one-billionth photo tagged with #love was added to the photo sharing network. Based on a wholly human (i.e. subjective) analysis of many thousands of posts tagged with […]
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