Our Insights

Harvesting intent from the social web

A nice deck from Edward Boches, covering the content of the SXSW panel How to Harvest Consumer Intent from the Social Web: If you want more, head over to Edward’s blog post, where he goes into more detail.

The business of social media: A history

We Are Social’s Monday Mashup #111

Facebook’s global takeover eMarketer predicts that there will be 1.43 billion social network users in 2012, which amounts to a substantial share of the world’s entire population. 1 out of 5 people will use a social network this year and Facebook is a key reason for this. Facebook has rapidly expanded into India, Indonesia and […]

The time spent on social networks

A nice infographic from Statista looking at the time spent on different social networks by US internet users:

Adprovising: Agile marketing made easy

There were almost too many great talks at SXSW this year, but this one was easy to share, so, I’m sharing it. Hyper Island’s Tim Leake gave a great, thought provoking talk on Adprovising: Agile marketing made easy:

We Are Social's Monday Mashup #110

We Are Social across the pond This week’s big news is of course that We Are Social has opened in New York, our eighth office worldwide. Those who have been following us since the beginning know that this has been a long time coming, and we can’t wait to start making a difference for US […]

We Are Social's Social Business Notes #4

Welcome to We Are Social’s Social Business notes #4, a review of the best social business thinking from around the web in the last month. Its been an even busier month so worth saving this for your commute or a lunch time read. Social business strategy & frameworks Neil Perkins has written about the 70, 20, […]

60 seconds in social media

A nice infographic from Social Jumpstart looking at an average 60 seconds in social media:

The case for Enterprise Social Networks

Altimeter recently released a new report that looks at “making the business case for enterprise social networks” (ESNs). The crux of the report is that too many projects focus on the technology solution instead of seeing the wider business value – cost effectively building relationships. In their words: “It’s about relationships, not technology. The problem: Most companies […]

We Are Social. We Are SXSW

So, the annual social media carnival that is SXSW Interactive kicks off on Friday in Austin. We will be there, and on a scale befitting the Lone Star State. We’re having a We Are Social management summit in Austin on Thursday, and will be staying in town for the whole of SXSW. As well as […]

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