A day in the life of Twitter 27 Sep 2012 A great infographic from Diffbot looking at a day in the life of Twitter, in terms of what we’re sharing, which sites we’re using and what languages we’re sharing:
Facebook's new look for photos 26 Sep 2012 Facebook have just launched their much awaited new look for how both users’ and Pages’ photos are displayed: They’ve introduced the concept of highlighting individual photos: Made it easier it adjust the time and place photos were taken (important for Facebook if users are ever to use their Timeline the way it was intended): And […]
The value of relevant social content 26 Sep 2012 Marketing magazine recently published an article from me on the value of relevant social content. They’ve been kind enough to let us reproduce it in full below: In traditional media there is an old phrase you may have heard: ‘If it bleeds, it leads.’ Tabloids, television news and even broadsheets know that if they post […]
Mashup We Are Social’s Monday Mashup #134 24 Sep 2012 Marketers want relationships, not just growth Awareness, a US Social marketing software company, have conducted a survey of US marketers and discovered some interesting results. Firstly, the leading business objective for Social Media was discovered to be ‘Better Customer Engagement’ with 78% of respondents citing it as a central goal. This was followed by revenue […]
Meet LinkedIn's 10 million UK Members 20 Sep 2012 A nice infographic from LinkedIn to celebrate the milestone of them reaching 10 million members in the UK:
Heinz Tomato Ketchup: Secret Ingredient 19 Sep 2012 After the success of our recent Name on a Bean campaign for Heinz FIVE Beanz we’re very excited to announce the launch of our Secret Ingredient campaign for Heinz Tomato Ketchup. We’re asking the nation to consider Heinz Tomato Ketchup as more than something to dip your chips into by highlighting how it can be […]
Which brand took the Socialympics gold? 18 Sep 2012 The results are starting to come in on which brands did well in the ‘Socialympics’ and I’m happy to say that it looks like our client adidas took gold. Or as they would say, #StageTaken. The first report comes from the Gorkana Group in the form of this infographic: The second comes from Sociagility’s London […]
Mashup We Are Social's Monday Mashup #133 17 Sep 2012 19% of US online women on Pinterest, 12% of US online adults Instagram A new study from the Pew Internet Project found that almost half of all online adults have posted original photos online. For the first time, Pew asked respondents about their use of photo-heavy social networks, specifically Pinterest, Instagram and Tumblr, and found that 12% […]
We Are Social at Social Media Week 17 Sep 2012 It’s that time of year again when everyone in the industry is frantically preparing for Social Media Week, which runs all next week from Mon 24th to Fri 28th September. For those who don’t already know, Social Media Week is a worldwide event exploring the social, cultural and economic impact of social media. The idea […]
The power of Facebook advertising 13 Sep 2012 Facebook have produced their own infographic to illustrate the power of Facebook advertising – not bad:
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