Blog - Page 138 of 186 - We Are Social USA

Young designers get 'Fearless' for Jaguar

Next month, from the 20th – 22nd May, the UK’s largest design festival, Clerkenwell Design Week, returns to We Are Social’s London neighbourhood to celebrate Britain’s rich and diverse design community. As lead sponsors of Clerkenwell Design Week, Jaguar’s role during the three-day event stems from the brand’s design heritage, with design being at the […]

Why do UK Twitter users follow brands?

Recent research from Nielsen has revealed not only that 59% of UK Twitter users follow at least one brand on the social network, but also that 50% read about what others are buying on Twitter, and 31% tweet about their own purchases. It’s obvious then that Twitter presents real opportunities for brands to engage with […]

Two Shorty Awards for Tweet & Shoot!

The We Are Social team in Paris had a very nice wake up call this morning! The sixth annual Shorty Awards took place last night in New York, and we’re very pleased to announce that our Tweet & Shoot campaign, promoting BNP Paribas’ sponsorship of the French Open last year, won the following awards: Most […]

We Are Social’s Monday Mashup #209

US is approaching UK levels of smartphone use The number of US smartphone users is growing and, according to eMarketer research, will reach 163.9 million in 2014. That amounts to 65% of all US mobile phone users, or 51.4% of the overall population, meaning that the US is catching up with the UK, where 53.7% […]

Celebrating the harvest with Bulmers

Everyone knows that cider is made using apples, but people rarely give a second thought to how those apples got from a tree into their glass. Bulmers wanted its fans to understand the provenance of their cider, as well as see the amount of effort and care that goes into every bottle. So they challenged […]

Five reasons to look again at Google+

B&T Magazine recently published an article by me on reasons to take a second look at Google+. They’ve been kind enough to let us reproduce it in full below: Google Plus is currently the second-largest social network globally according to Global Web Index; it is growing faster than Facebook and has more users globally than LinkedIn […]

Social media in 2014

24MotionDesign has created this motion graphic video that explores the current popularity of social media platforms globally, looking the usage of YouTube, Instagram, LinkedIn, Pinterest, Vine, Facebook and Twitter. Unsurprisingly, Facebook and YouTube dominate the social scene, with 1.2 billion and 1 billion members respectively, but the popularity of relative newcomers such as Vine, with […]

We Are Social’s Monday Mashup #208

Twitter is struggling to keep users tweeting Twopcharts, a site that measures account activity on Twitter, has produced reports that display the platform’s retention issue. Almost 40% of the 20m accounts registered every month send at least one tweet in the first month, but this is likely to decrease to one quarter after a year. […]

Here Comes The Future

As we saw in our recent round of #SDMW reports, an increasing number of people around the world now live digitally integrated lives. But what does this mean for the future? How is ubiquitous connectivity shaping the world in which we live? We’ve collected ten provocations from around the We Are Social network to explore […]

The Social Lives of Networked Teens

However old you are, socialising has never been so complicated. In today’s world we have a myriad of platforms and devices to choose from, different friendship groups to update as well as family and colleagues; a busy work and personal life to balance. Our social lives are played out on WhatsApp, Snapchat, Facebook, Twitter and […]

Stay up to date

Subscribe to our blog for hot takes on social and internet culture. You can unsubscribe at any time.