Our Insights

Yesterday we found out we’ve been shortlisted in the 2012 Global SABRE Awards for the “Global Digital Agency of the Year” accolade, for the second year in succession, alongside some very big names like Edelman and Ogilvy. We’re obviously very pleased that the work we’ve been doing in all of our offices around the world […]

Will Facebook be the next iteration of direct marketing? Brands will soon be able to target ads based on brands’ own pre-existing databases containing users’ e-mail addresses and phone numbers through a simple data upload form. This allows brands to find their existing customers on Facebook and talk to them. Facebook has already announced a […]

As you may have read in Campaign, The Drum or PR Week, we’ve been working on a campaign with The Guardian. It’s a project we were hugely excited about given The Guardian’s reputation for being so forward thinking in making the tricky move from print journalism through to dynamic digital media. They also have a […]

Somehow it’s already that time of year again where we cast our minds forward to SXSW Interactive – the industry’s favorite celebration of sunshine, BBQ and beer with the odd inspirational session from the brightest minds in social media thrown in as a bonus. In fact there are only two days left to vote in […]

They said it couldn’t be done, but then they also say you should never say never… Heinz love beanz so much they have recently launched a new variety, Heinz FIVE Beanz, with five different types of beanz in the can, developed as ‘Beanz For Grown Upz’. At We Are Social we also love beanz, so […]

Since January this year we have been working hard to make PG tips the most engaged-with UK brand on Facebook, and succeeding. We’ve gathered a community of 160,000 avid fans of the brand, who seem to really appreciate posts by PG tips mascot Monkey, sharing his tea-drinking moments throughout the year. As you may have […]

For those still fondly remembering, here’s a heart-warming infographic from Fiasco Design telling the story of the London 2012 Olympics on Twitter. Enjoy!

Social media marketing is mainstream Almost 9 in 10 companies in the US will use social media for marketing this year, according to new research from eMarketer. Unsurprisingly, Facebook is the most widely used platform, with Twitter coming in a distant second. Social media adoption has ticked steadily upward over the last few years, but […]